2013 Fiat 500 Sport on 2040-cars

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FCA plants skipping summer shutdown to keep up with demand

Hopefully, some FCA US factory employees don't have big plans for the usual summer shutdown, because the automaker is keeping several plants running this year. Demand is so high that the company wants to keep models rolling off the assembly lines. Four FCA US assembly plants, all the engine factories, and some locations that build transmissions are staying open throughout the summer, according to the Detroit Free Press. Usually, these sites would see a two-week shutdown for the company to retool and perform repairs. This year, factories are staying open for FCA to support its strong sales. The lines that remaining humming through the summer show an inclination toward the automaker's popular SUV's and crossovers. They include the Jefferson North Assembly Plant in Michigan that builds the Jeep Grand Cherokee and Dodge Durango; Saltillo Van Assembly in Mexico that constructs the Ram ProMaster; Toledo Assembly Complex in Ohio that produces the Cherokee and Wrangler; and Toluca Assembly in Mexico that makes the Dodge Journey and Fiat 500. Related Video: News Source: The Detroit Free PressImage Credit: Bill Pugliano / Getty Images Plants/Manufacturing Dodge Fiat Jeep RAM FCA dodge journey fca us ram promaster Jefferson North Assembly Plant

Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Fiat Panda Cross is a tiny off-roader for city and country

Fiat already offered its compact Panda in a slightly off-road oriented 4X4 trim, but at the 2014 Geneva Motor Show it's debuting the Panda Cross that takes the style even farther. The Panda Cross is meant to be a utilitarian hatchback that drivers can use in the dirt if the need arises.
The Cross comes standard with an all-wheel-drive system with a standard electronic-locking differential, and for added traction, drivers can lock the diff below 30 miles per hour. Power is provided by either a 1.3-liter diesel four-cylinder with 80 horsepower and 140 pound-feet of torque or the 900-cc turbocharged two-cylinder with 90 hp and 107 lb-ft. Both engines are mated to a six-speed manual.
On the outside, the Panda Cross gets a new front air dam that looks like drilled metal and fog lights integrated into the front end. The rear is reworked with chrome tailpipes and a bumper painted to look like a skid plate. The interior is a mix of fabric and pleather seats, plus a copper-colored dashboard. The Panda Cross will be on sale in Europe this fall, but don't expect to see it Stateside. Feel free to read more in the press release below.