2022 Ferrari Portofino M 2dr Convertible on 2040-cars

Auto blog

Kimi out, Bottas in at Ferrari?

Things have not gone well for Scuderia Ferrari driver Kimi Raikkonen since he returned to the team in 2014. After a pair of strong seasons for Lotus that saw him finish third and fifth, the Finn ended last season in 12th, 106 points behind his teammate, Spaniard Fernando Alonso. His 2015 fortunes have improved – he currently sits in fourth, only a spot behind teammate Sebastian Vettel – but he's been remarkably inconsistent, struggling with the SF15-T, a car that was specifically designed to work with his driving style. He only has a single podium this season, was forced to retire in Australia after a bad pitstop, and he crashed out of the most recent round in Austria. Clearly, Kimi should just stay away from races starting in "Austr." That advice may have come too late, though, as rumors are bubbling up that Ferrari may be swapping its Finns, dropping Raikkonen for his young countryman, Valtteri Bottas. Fox News, citing a report from Germany's Bild, claims Ferrari has made an offer to Bottas' current team, Williams, to secure his services. It doesn't sound like the British team will give him up all that easily, though. According to Fox, Williams enjoys a contractual "option" on the 25-year-old Finn's contract for next season, and that Ferrari would need to buy that contract out to steal him away. Bild claims the Italians have offered $4.4 million, but Williams' second-in-command, Claire Williams, wants nearly four times that. Ferrari has, rejected that figure, allegedly and unsurprisingly. Should the two sides come to a compromise, German and Sahara Force India driver Nico Hulkenberg seems to be the popular choice to take the open Williams seat, Fox is reporting. It's unclear where Raikkonen would end up next. And with that, we consider the 2015 Formula 1 silly season officially open.

Luxury carmakers make way more than just cars

Whether it's as simple as Ferrari offering model cars or as opulent as Bugatti with an $84,000-belt buckle, practically every automaker does more than just sell cars to keep their brands visible. The profits from these ventures might not be enough to keep the lights on, but in such a competitive industry, any extra cash is welcome. For the automakers that get licensing just right, there is a ton of profit to be made. According to a recent story examining the practice by The New York Times, Ferrari makes around $2.6 billion from merchandising each year, and General Motors tops that at $3.5 billion. Beyond just a profit center, merchandising can also protect an automaker's name. Take Hummer for example. The GM division shut down years ago, but it has continued to produce licensed cologne on sale around the world. "Because we still have the active fragrance, we're protecting the brand if we ever decide to bring it back," Gene Reamer, a GM licensing senior manager, told the Times. The whole piece is a fascinating look into this often ignored, but quite lucrative facet of the auto business. Read it for yourself, here. Related Video: News Source: The New York TimesImage Credit: Luca Bruno / AP Photo Design/Style Earnings/Financials Marketing/Advertising Read This Ferrari GM Hummer branding

Ferrari celebrates 10 million Facebook fans, animates Montezemolo

Kia has 2.1 million fans on Facebook, though we'd wager that far more people worldwide own Kias than are fans of the Korean automaker's page. On the other hand, Ferrari, whose owners number just a lucky few, has a legion of fans counted in the millions. In fact, the Facebook page for the Italian automaker just surpassed 10 million Likes.
To celebrate this social media milestone, Ferrari has put together this cute little video below, featuring chairman Luca di Montezemolo, as well as a few other animated guest appearances.
For comparison's sake, major corporations like Pepsi have 9.1 million fans, Kohl's has 9.7 million fans, and Wal-Mart has 25+ million fans. For a car company that sells a few thousand units a year, 10+ million upstretched thumbs is quite the following.