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Ferrari 458 Scuderia to be unveiled in Frankfurt?

We're heavy on the speculative side with this, but Auto Express is saying that "Rumours of Ferrari 458 Scuderia emerge, with possible debut at the Frankfurt Motor Show." To be clear, that's the possible debut of a car that is still only a rumor, and we're not sure it will be called "Scuderia," either - remember, the track-day 360 was the Challenge Stradale. Admittedly, the rumor of its existence is strong and there is plenty of precedent: Ferrari has introduced some model or variant of its mid-engined V8 sports car at the last three Frankfurt Motor Shows.
Car and Driver went into a great deal of indepth speculation about the coming, track-focused 458 in a piece back in May, and also predicted it would be shown first in Frankfurt. According to C/D we can expect "roughly 600" horsepower and 9,300-rpm redline - up 300 rpm from standard - a faster shifting seven-speed gearbox, a dry weight under 2,900 pounds thanks to "exotic compound materials" and a "slightly stripped interior," less exhaust silencing, uprated carbon-ceramic brakes and active aerodynamics on the rear diffuser.
As far as rumors go this one sounds thoroughly lovely. We hope to see it in made metal in Frankfurt in two months, you can enjoy a detailed gallery of the 563-horsepower Ferrari 458 Challenge above for now.

Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

First Ferrari LaFerrari hits the auction block

If you haven't laid down your $1.4 million to be one of 499 people to own the new Ferrari LaFerrari by now, then you're already too late. Fortunately, Ferrari's new hybrid supercar has just been listed by German auction site SEMCO Gmbh, meaning that you still have a shot at owning one, but it'll cost you - dearly.
With just 124 miles on the odometer, this particular LaFerrari is being listed at 2.38 million euros - more than $3.2 million USD. But hey, at least that includes the Value Added Tax, eh? If the seller manages to command that asking price, it would be an incredible return on investment every bit as fast as the car itself, which in case your mind needs refreshing, is very fast indeed. Top Speed? Try 217 miles per hour and a 0-60 time of under three seconds.