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Luxury carmakers make way more than just cars

Whether it's as simple as Ferrari offering model cars or as opulent as Bugatti with an $84,000-belt buckle, practically every automaker does more than just sell cars to keep their brands visible. The profits from these ventures might not be enough to keep the lights on, but in such a competitive industry, any extra cash is welcome. For the automakers that get licensing just right, there is a ton of profit to be made. According to a recent story examining the practice by The New York Times, Ferrari makes around $2.6 billion from merchandising each year, and General Motors tops that at $3.5 billion. Beyond just a profit center, merchandising can also protect an automaker's name. Take Hummer for example. The GM division shut down years ago, but it has continued to produce licensed cologne on sale around the world. "Because we still have the active fragrance, we're protecting the brand if we ever decide to bring it back," Gene Reamer, a GM licensing senior manager, told the Times. The whole piece is a fascinating look into this often ignored, but quite lucrative facet of the auto business. Read it for yourself, here. Related Video: News Source: The New York TimesImage Credit: Luca Bruno / AP Photo Design/Style Earnings/Financials Marketing/Advertising Read This Ferrari GM Hummer branding

The Ferrari GTC4Lusso T ditches the V12 and AWD for a turbo V8 and rear drive

Ferrari continues to turbocharge its lineup with the latest addition – the GTC4Lusso T. This car has the same body as the four-seat GTC4Lusso, but features a turbocharged V8 and sends power only to the rear wheels, a recipe that might just make the gorgeous, elongated hatchback even better to drive. Aside from the addition of the T badge, the majority of the updates were made under the car's body. Gone is the beastly naturally aspirated 6.3-liter V12, and in its place is a twin-turbocharged 3.9-liter V8. The new engine is similar to the one found in the California T, but it has been revised to make a little more power: The 3.9-liter in the GTC4Lusso T puts out 602 horsepower and 560 pound-feet of torque. That's a 78-hp decrease from the GTC4Lusso's V12 motor, but 46 lb-ft more. View 17 Photos While some will see the decrease in power as a downgrade, which it kind of is, the GTC4Lusso T is rear-wheel-drive only and, according to Ferrari, lighter. Much of that weight savings comes from removing the trick all-wheel-drive gearbox that sits in front of the V12 GTC4Lusso's engine, and its absence also shifts the vehicle's weight bias towards the rear, with a 46:54 split. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Ferrari claims the GTC4Lusso T's turbocharged V8 has been engineered for everyday driving with modular torque delivery and a muted exhaust note at low speeds. The vehicle's dynamic systems have also been updated with the 4WS (rear-wheel steering) and Side Slip Control (SSC3) now more responsive to steering wheel inputs. No performance figures for the turbocharged V8 model have been released, but the GTC4Lusso T should manage to get close to the GTC4Lusso's 0-to-62 mph time of 3.4 seconds, but have a lower top speed than the V12 model, which tops out at 208 mph. Already missing the naturally aspirated V12 and all-wheel drive? Don't fret, as a Ferrari spokesperson confirmed that the automaker will continue to sell the GTC4Lusso alongside the GTC4Lusso T. The new model will make its world debut at next week's Paris Motor Show. Related Video: Related Gallery 2017 Ferrari GTC4Lusso T News Source: FerrariImage Credit: Live photos copyright 2016 Drew Phillips / Autoblog Paris Motor Show Ferrari Coupe Hatchback Wagon Performance Supercars 2016 paris motor show

Rosberg survives the Mexican mess | 2016 Mexican Grand Prix recap

Roughly ten messy laps defined the Mexican Grand Prix – five laps at the start and five at the end. Those laps included a couple of actual wrecks and a few more near wrecks that turned the entire day into chaos. To have any chance of winning the 2016 Driver's Championship, Lewis Hamilton needed to get his Mercedes-AMG Petronas across the finish line ahead of teammate Nico Rosberg. Once again we got a weekend full of vintage Hamilton, the Brit dominating the from Friday to Sunday, except for the first corner of the first lap. Pole-sitter Hamilton reached Turn 1 clearly in front of the field. But he couldn't make the corner and stay on track, so he zipped into the runoff area and over the grass, rejoining at Turn 3 still ahead of the field. The stewards didn't penalize Hamilton, one commentator's explanation being that Hamilton "was not battling another car." The non-action left car #44 to enjoy a lights-to-flag win. At that very same corner, Rosberg also availed himself of the runoff area. His infraction seemed destined to incur a penalty until replays showed that Max Verstappen in the Red Bull slid wide and bumped Rosberg, causing the German to go off track. No penalties were handed out there, either. Verstappen would return to hound Rosberg later in the race when angling for second place. Verstappen took a stab through Turn 4 on Lap 50 of the 71-lap race, but ran off the track and lost touch with the Mercedes by Lap 55. Ferrari got half of its strategy right in Mexico, putting Sebastian Vettel hard on the charge in the final stint. The German got within DRS range of Verstappen on Lap 67, with Red Bull's Daniel Ricciardo a little more than a second behind Vettel. On Lap 68, Verstappen pulled the same move as Hamilton at the beginning of the race: the Dutchman ran wide through Turn 1, zoomed over the grass and rejoined the track at Turn 3, staying ahead of Vettel the whole time. With three laps remaining, the stewards chose to investigate after the race. In spite of Verstappen's own team telling he probably needed to cede position to Vettel, Verstappen stayed in front and slowed just enough to put Vettel under threat from Ricciardo. On Lap 70 Ricciardo had closed up to Vettel's gearbox. Headed for Turn 4, Vettel swung outside to take the corner. When Ricciardo moved inside to pass, Vettel moved inside to block the Aussie while both cars were in the braking zone. The Ferrari made light contact with the Red Bull, but Vettel held his position through Turn 5.