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Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Race Recap: 2013 Bahrain Grand Prix follows the template of this year and last [spoilers]

The sand, the wind, the penalties, the contact and the one crash - all of them collided to make the Bahrain Formula One Grand Prix a surprise affair from day to day and lap to lap. Oh, and did we mention the tires? Pirelli made a last-minute swap after the amusement park ride that the Chinese Grand Prix turned into with the soft compound tire, and brought medium and hard compounds to the desert. That didn't stop things from falling apart for some teams - literally - and that didn't stop the one team that seems to love the hard compound Pirelli tire.

Raikkonen likely to retire from F1 after 2015 [w/poll]

Though his irreverent demeanor party-goer image might suggest otherwise, make no mistake about it: at 34 years old (and with 37-year-old Mark Webber out of the race), Kimi Raikkonen is the oldest driver in Formula One. He's three months older than Jenson Button, a good year older than his former wingman Felipe Massa, three years ahead of Adrian Sutil and a good decade beyond the latest crop of up-and-comers on the grid. So it's only natural that we should start wondering how much longer he'll stick around, and now we may have our answer.
Speaking with motorsport journalists at the British Grand Prix this past weekend, the 2007 World Champion and winner of 20 grands prix, Raikkonen indicated that the next season will likely be his last. According to numerous racing news outlets, when asked how long he plans to stay on the grid, the famously terse Finn responded: "Until my contract is finished, and then I will probably stop. That is what I think is going to happen."
Kimi was a relatively unknown entity when Sauber gave him his first drive in F1 back in 2001, upon which he finished in the points on his first race. He moved to McLaren the following season, racked his first podium finishes, and took his first win the season after that. He finishes second behind Fernando Alonso the next season, well ahead of the rest of the pack, and switched to Ferrari two seasons later in 2007, winning the world championship on his first season in red. After just three seasons, Ferrari showed him the door and Kimi left F1 entirely, trying his hand at everything from the World Rally Championship to NASCAR. He returned to F1 with Lotus in 2012, and in a rare move for Maranello, was invited back for this season on a two-year contract.