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Ferrari production to increase under Marchionne

The head of any company has to juggle the relationship between supply and demand. Of course, that applies to automakers too, even ones as high-end as Ferrari. And as with many other decisions, the way Ferrari has addressed supply and demand has come down principally to the principal.
Enzo Ferrari may have only wanted to sell as many vehicles as he needed in order to fund his company's racing department, but with the F40 - the last model made under his watch - Ferrari ended up increasing supply to meet growing demand. However, after Luca di Montezemolo took over in the wake of Enzo's passing, he started constricting supply. He figured Ferrari could sell 400 units of the F50, for example, so he built 399. More recently, Montezemolo undertook a course of action that spread Ferrari into more markets, while simultaneously constricting supply to increase demand and thereby profitability.
It's been a winning formula for Ferrari. Just days ago, the company announced record earnings up by 14.5 percent in the first half of 2014 over the same period last year, which itself had seen a 7.1-percent increase over the year before. Clearly the strategy has worked, but Montezemolo's successor is already eying a different approach.

Ferrari reopens wind tunnel after 18-month refurb

Ferrari is not a company used to being behind the curve, but if you've been wondering how the Scuderia has lost so much territory on the Formula One circuit to a relative newcomer like Red Bull, part of the answer could come down to its wind tunnel.
Seriously, the wind tunnel? Yes, the wind tunnel. Aerodynamics play an increasingly vital role in F1 racing, and while Red Bull has one of the best in the business, Ferrari's hasn't been running right for some time now.
A year and a half ago Ferrari shut down the galleria del vento at its headquarters in Maranello, citing problems with "correlation" - that is, a major discrepancy between the results it got in the wind tunnel, in CFD computations and on the racetrack. Having narrowed the problem down, the Scuderia embarked upon a major overhaul. It's been using Toyota's facility in Cologne, Germany, in the meantime, but as team principal Stefano Domenicali put it, not having your own wind tunnel on premises "is like playing basketball with one hand behind your back." Now the renovations reportedly complete, however, and Ferrari will begin using its wind tunnel again next month.

Former Dolphin Richie Incognito takes a bat to his own Ferrari [w/video]

Richie Incognito, the former Miami Dolphin's offensive lineman, reportedly vandalized his own new Ferrari FF with a baseball bat on Wednesday, in a story that is just the latest bizarre event to befall the professional football player.
Initial reports indicated that Incognito's car was vandalized and, weirdly, covered in t-shirts bearing the player's name. Following those reports, though, Incognito then told police that he attacked the black FF, although we're still unsure as of why.
Incognito has been in the news of late, following reports from the Miami Dolphins regarding his hazing of teammate Jonathan Martin. As for the Ferrari, damage seems rather light considering it was attacked with a bat by a 320-pound NFL offensive lineman. There are some dings and dents in the hood, and there's a piece of bat lodged in the grille, but beyond that, it looks like this FF will live to drive another day. Scroll below to watch a brief video report on the supercar beatdown.