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Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

Ferrari planning special Schumacher tribute to mark injured racer's 45th birthday

Michael Schumacher may have completed his Formula One career with Mercedes-Benz, but the German racer will forever be associated with the Scuderia Ferrari, where he spent the better part of a decade winning just about everything. And as the seven-time World Champion continues to fight for his life following a skiing accident, the Tifosi are in the midst of organizing to pay tribute to one of their greatest heroes as his 45th birthday approaches.
According to the Scuderia's Facebook page, it's calling on Scuderia Ferrari Clubs from across Europe to show up at the Grenoble Hospital where Schumacher is being treated for a "silent and respectful" event to honor the injured champion, whose birthday is tomorrow. There's also a tribute being run on the Scuderia's website passing along the team's thoughts as Schumacher tries to recover from his injury.
The latest reports on Schumacher indicate that his condition continues to be stable, but he remains in a medically induced coma. News of the circumstances surrounding his ski mishap continue to trickle out, with the latest report from The Mirror heartbreakingly suggesting that Schumacher was actually attempting to help a friend's daughter who had fallen herself when he had his own tumble.

Ferrari to stop supplying Maserati with its engines

The Ferrari Q1 earnings call was full of information, and perhaps the biggest revelation was that Ferrari is going to stop supplying engines to Maserati. CEO Louis Camilleri broke the news, and The Motley Fool posted a transcript of the whole call online. "Eventually, we will no longer supply engines to Maserati, which actually from our perspective is actually a good thing, both from a margin perspective, but also the fact that we can transfer a lot of the labor that's been focused on the engines to the car side of the business," Camilleri says. Maserati has used Ferrari engines (arguably, one of the most compelling reasons to buy a Maserati) in its vehicles since 2002, a little while after Fiat passed Maserati off to the prancing horse. The partnership continued as both Ferrari and Maserati were under the same house at FCA. Then when Ferrari was spun off from FCA in 2015, they kept the supply steady to Maserati. Those engines include a 3.8-liter twin-turbo V8, 3.0-liter twin-turbo V6 and a 4.7-liter naturally aspirated V8. Camilleri said Ferrari will officially stop in 2021 or 2022, with no intention of supplying anybody with engines beyond that. Of course, this leaves Maserati high and dry with no engines for its growing lineup. Maserati will have to reach into the FCA parts bin, find a new outside supplier or develop its own engines. Battery electric sounds out of the question. As of now, there doesn't appear to be a clear plan going forward. We've reached out to Maserati to see if they have any comment on the situation as it stands.