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Ferrari to be spun off from Fiat Chrysler

The recently merged Fiat Chrysler Automobiles empire has ambitious plans for growth, and it's going to need some big bucks in its coffers in order to enact them. Part of that cash injection is coming from the floating of its IPO on the New York Stock Exchange, but now FCA has announced a further capital campaign to be based on the enormous asset that is Ferrari.
FCA's board of directors has just approved the separation of Ferrari from the rest of the group as a separate entity. Once that separation is complete, Ferrari will put 10 percent of its shares on the stock market "in the United States and possibly a European exchange" as well.
This isn't the first time that the idea of a Ferrari IPO has been raised. Sergio Marchionne, chief executive of Chrysler, Fiat and Ferrari (pictured above), first raised the idea four years ago. Former Ferrari chairman Luca di Montezemolo nixed the idea, but now that he's been discharged, it appears there's nothing to get in the way of Marchionne's desires.

Ferrari SF-15T will look to reclaim former F1 glories in 2015

The parade of cars for the 2015 Formula One World Championship continues apace, as Scuderia Ferrari has unveiled the vehicle that fans of the Italian team will doubtlessly be hoping drivers Sebastian Vettel and Kimi Raikkonen will pilot to victory. After the questionable styling of last year's vehicles, this new Ferrari continues the trend of more aesthetically pleasing designs. The vacuum-cleaner-like snout of last year's F-14T has been replaced with a longer, rounded bill that feeds more gracefully towards the cockpit. The new front end is arguably the most noticeable change for 2015, while changes elsewhere on the open-wheeler's body are mere evolutions of last year's design. In fact, that's kind of the theme around the SF-15T. The brake-by-wire system, clutch and gear ratios (which are locked after the first race) have all been optimized based on last season's experiences, while the weight of the car has increased by just 11 kilograms, as per sporting regulations. Take a look at Ferrari's batch of images showing its new challenger, and let us know whether you think this new design will fare better than last year's troubled F-14T. TECHNICAL FEATURE OF THE SF-15T The SF15-T the sixty first car built by Ferrari specifically to take part in the Formula 1 World Championship. It is the second car made by Ferrari since the reintroduction of turbo engines in 2014. The first year of these new regulations was extremely challenging for the Scuderia and the lessons learned have been applied vigorously to the SF15-T to create a car that is in every respect a large step forwards with respect to the F14-T. Chassis The most striking visual difference between the SF15-T and its predecessor is the lowering of the front end of the car in accordance with the change of regulations for the 2015 season. After a few seasons of rather unappealing aesthetics, the 2015 rules permit the SF15-T an attractive nose shape which also brings excellent aerodynamic performance. Aside from the nose area, the regulations for 2015 are largely unchanged. This has given the Team a stable base on which to engineer a much stronger chassis than the year before: A casual glance at the back of the car reveals a much more tightly packaged rear end which allows more downforce to be extracted from the critical surfaces around the rear of the car. The rear wing family has been extensively redesigned to deliver stable performance in corners while producing a larger DRS effect on the straights.

Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.