2008 Ferrari 430 Coupe on 2040-cars

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Ferrari patents new electronic steering assist

Automobiles keep getting more and more advanced, with computers playing an ever-increasingly vital role in their operation. But some things remain the same. Despite more advanced (if not necessarily better) technologies available, we still burn fossils to fuel our engines, we still check what's behind us in actual mirrors and (with few exceptions) we still turn a steering wheel mechanically connected to the front wheels to change directions. But that doesn't mean automakers aren't working at new solutions.
We've sampled electric steering systems developed by Japanese automakers like Honda and Infiniti that disconnect the front wheels from the steering column, but while those systems may be the way of the future, they leave the driver feeling physically disconnected from the road. Ferrari, however, has a different idea.
Instead of either relying completely on a traditional system or replacing it with an entirely digital one, Ferrari appears to have found a sweet spot in the middle. According to a patent filing obtained by Evo, Ferrari is developing a system that still uses a direct mechanical steering linkage, but enhances it through the use of software that corrects for certain inconsistencies.

Car Club USA: Ferrari Club of America

Car Club USA heads to Florida for the Rolex 24 Hours of Daytona, where, for the Ferrari Club of America, the real fun begins the day after the storied endurance race. Ferrari owners from across the country gather every year to watch the pros on race day, and then take over the track to get a chance to run their Italian Stallions at speed. "The key to the Ferrari club is that we're a bunch of like-minded people," says Steve Selz, Director of the Ferrari Club of America Florida Region. "We're a bunch of enthusiasts who really have a passion for the Ferrari mark." Watch as owners of a 458 Italia, 430 Scuderia and genuine MOMO World Sports Car to the track to enjoy their Ferraris and improve their lap times. Each Car Club USA episode features a different car club or event from across the US, where passionate owner communities gather to share automotive experiences and embark on incredible adventures. From Main Street cruises to off-road trails, catch all the latest car club activity on Autoblog.

Ferrari celebrates 10 million Facebook fans, animates Montezemolo

Kia has 2.1 million fans on Facebook, though we'd wager that far more people worldwide own Kias than are fans of the Korean automaker's page. On the other hand, Ferrari, whose owners number just a lucky few, has a legion of fans counted in the millions. In fact, the Facebook page for the Italian automaker just surpassed 10 million Likes.
To celebrate this social media milestone, Ferrari has put together this cute little video below, featuring chairman Luca di Montezemolo, as well as a few other animated guest appearances.
For comparison's sake, major corporations like Pepsi have 9.1 million fans, Kohl's has 9.7 million fans, and Wal-Mart has 25+ million fans. For a car company that sells a few thousand units a year, 10+ million upstretched thumbs is quite the following.