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Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

The 2016 Spanish Grand Prix flipped all the scripts

The Monaco Formula 1 Grand Prix circuit and the Hungaroring fly the flag for processional races, yet Spain's Circuit de Catalunya is arguably as bad. Before this weekend, the pole-sitter won the race 19 times out of the last 25 years. The front row of the grid produced 23 winners in the past 25 years. The racing gods edited that script this year, when a first-lap crash and two mid-race strategy changes kept things open until the end of the 66-lap race. It started when Mercedes-AMG Petronas teammates Nico Rosberg and Lewis Hamilton took each other out on Lap 1. After Rosberg passed pole-sitter Hamilton into Turn 1, Rosberg's car slowed through Turn 3, somehow in the wrong mode. Hamilton closed in on Rosberg so quickly that once the Brit ducked inside for the pass, he couldn't back out. Rosberg, however, closed the door so suddenly that Hamilton had no choice but to drive onto the grass. When Hamilton spun, he collected Rosberg and both Mercedes' ended up in the gravel trap. The stewards deemed it a racing incident. The crash put Red Bull teammates Daniel Ricciardo and Max Verstappen in the lead, followed by Toro Rosso driver Carlos Sainz and the Ferrari duo of Sebastian Vettel and Kimi Raikkonen. Both Ferraris cleared Sainz by Lap 10, leaving 56 laps for them to haul in the Red Bulls. Ferrari loosely followed Red Bull's pit strategies. Ricciardo pitted on Laps 11 and 28, Vettel pitted on Laps 15 and 37. Verstappen pitted on Laps 12 and 35, Raikkonen pitted on Laps 13 and 36. Pirelli predicted a three-stop race as the fastest and that the medium tire could only go about 23 laps. Verstappen and Raikkonen didn't get those memos. So while Ricciardo and Vettel came in for third stops the Dutchman and the Finn stayed out, with Verstappen ahead of Raikkonen at the front of the race as of Lap 43. That's when Verstappen – 18 years and 227 days old – proved how good a driver he is, lapping perfectly as second-place Raikkonen closed the gap to a little more than half a second. The Finn still couldn't get past the Dutchman down the pit straight even with the help of DRS, nor under braking at the only real passing opportunity into Turn 1. At the end of Lap 66 Verstappen crossed the line ahead of Raikkonen, a victorious end to Verstappen's first race weekend after being promoted to Red Bull. Further back, Vettel and Ricciardo fought for scraps, the German staying ahead to finish third.

Ferrari and Jaguar dominate the 2017 Arizona Auctions

The 2017 Arizona Auctions took place this past weekend, and one look at the results should be a reminder that big-name auto auctions are no place for mere mortals. Aside from the fast paced nature – seven auction houses moved 3,486 vehicles across the auction block – the rarest and most desirable cars sold for more than most people will make in a lifetime. There were around 20 cars that sold for at least $1 million, with Bonhams topping the list with a $7,370,000 1963 Jaguar E-Type Lightweight. Despite $259.8 million in sales, Hagerty reports that 2017 was only the second biggest weekend in the Arizona auction's long history. The figure was up $9 million from 2016's total, but much of that increase can be attributed to the 12-percent increase in the total number of cars auctioned. The average selling price was $89,601, with the vast majority of vehicles selling for less than $100,000. Aside from the 1963 Jaguar E-Type, there were a number of rare and noteworthy vehicles for up for grabs. RM Sotheby's $6,600,000 1939 Mercedes-Benz 540K Special Roadster was the runner-up in value, followed closely by a $6,380,000 1952 Ferrari 340 America Competizione Spider from Bonhams. The various top-10 lists were awash with Ferraris and other European automakers, though much of the lower-end sales were populated by classic American autos. Most of the top sellers were built before 1970, though the occasional newer model (1995 Ferrari F50, 2005 Porsche Carrera GT, 2006 Ford GT) made it through. Based on 2017's overall theme, it appears that interest on cars from American automakers is on the rise. Hagerty notes that a number of 1980s American sports cars like the Chevrolet Corvette and Pontiac Firebird did surprisingly well. Look for the 2018 auctions to see if the momentum continues. Related Video: