2004 Ferrari Challenge Stradale Cs on 2040-cars

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Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.

Winningest Ferrari ever feted by Petrolicious

When Petrolicious showed its video starring the legendary Ferrari 250 GTO, we weren't sure it could be topped. Now, barely two weeks later, it has. Somehow, the video crew of one of our favorite YouTube series has gotten its mitts on one of the rarest, winningest, and most unique Ferraris to ever rove the planet.
This is a 1957 Ferrari 625/250 TRC, a customized stunner originally owned by Ferrari importer John Von Neumann that won a number of races across the country during its heyday. There's a lot more to this car than its wins at the Grand Prix of Mexico, Laguna Seca, Riverside and Pomona (and others), though.
See, this car was originally bought by Von Neumann alongside a second 625/250 TRC. Both cars were already rarities, sporting a 2.5-liter four-cylinder race engine sourced from Ferrari's Le Mans efforts. Von Neumann took things a step further, acquiring a 3.0-liter V12, which was then shoehorned into the sleek TRC's body. Yes, wee little Ferrari with a big ol' engine. It's a hot rod, and is one of the best looking, best sounding cars we've ever seen.

Hennessey twin-turbo Ferrari 458 boasts 738 hp, 0-60 in 2.8 seconds

Hennessey Performance Engineering, hot off the heels of its Bugatti Veyron-crushing Venom GT, set its sights on modifying one of the finer Ferrari models. The resulting HPE700 Twin Turbo 458 is a badder, faster 458 Italia with a twin-turbo upgrade that adds 168 horsepower to the already potent 4.5-liter V8. That's 738 hp, which, paired with the extra 134 pound-feet of torque, for a total of 532 lb-ft, is good for a 2.8-second 0-60 run.
Low-inertia ball-bearing turbochargers are used to boost the power, and an air-to-water intercooler makes sure the air surging into the combustion chambers is as cool and dense as possible. Twin wastegates and blow-off valves relieve extra boost pressure and, in addition to a new stainless-steel exhaust system, add some new noises to the 458's soundtrack. The V8 is boosted to a relatively mild 7 psi maximum and maintains 6 psi on its way up to redline. A reflash of the engine control unit brings the package together. HPE is confident enough about its wares that the $59,995 upgrade also comes with a one-year/12,000-mile warranty.
The HPE700 Twin Turbo 458 is set to be unveiled on Friday at the Concorso Italiano located at the Laguna Seca Golf Ranch, which is part of California's Monterey Car Week festivities. It also can be viewed on Saturday in the paddock at Mazda Raceway Laguna Seca for the Monterey Historics Rolex Monterey Motorsports Reunion vintage car races. Check out the press release below for the full details, as well as a video of the Ferrari in action.