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Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

James Glickenhaus teases sleek SCG 003 supercar

He may not have known it at the time, but James Glickenhaus started a small revolution when he commissioned Pininfarina to turn his Ferrari Enzo into a tribute to the legendary 330 P3/4. The P4/5 is what resulted, and Ferrari gave its blessing for it to wear the Prancing Horse emblem - something it hadn't done for a coachbuilt custom in decades. A slew of rebodied Ferraris followed, prompting the factory to launch its own coachbuilding division. But Jim wasn't out of the picture.
The former Hollywood filmmaker and investment banker followed up with the P4/5 Competition based on the 430 Scuderia, and started Scuderia Cameron Glickenhaus to race it. Now SCG is returning with a new project, and has released this teaser video (which you can view in the embedded Facebook post below) to keep us on our toes.
From the few glimpses the video provides of a rendering, it's hard to tell much, but from what we can see, it looks pretty slick. Just what sort of technical details will form the underpinnings remains to be seen, but we're looking forward to seeing how it turns out.

F1 2013 Classic Edition to make Lauda's 1976 Ferrari playable

We'll cop to the fact that we might be a bit overly excited about the upcoming F1 2013 video game, specifically the Classic Edition. Codemasters has released umpteen trailers for the title already, mostly pretty cool ones, with cars lapping classic Formula One tracks that are set to be included in the fun.
With that said, this very latest historic addition to F1 2013 is pretty worthwhile, we think. Doing a kind of double promotion with Ron Howard's upcoming film Rush (which you all know by know to be the story of Niki Lauda, James Hunt and the chase for the 1976 F1 Championship), Codemasters is making the 1976 Ferrari 312 T2 a playable car in its new game. That's right, you can now walk in Lauda's racing boots, without all the painful crashing and superhuman recovery bother. Watch the video trailer below.