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Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.

Ferrari boss Montezemolo expects big changes from FIA

You'd think that with former Ferrari principal Jean Todt running the FIA, the relationship between the motorsport governing body and the team he once called home would be a solid one. But his former boss expects more from the organization that overseas Formula One.
In a recent interview (excerpts from which you can read below), Ferrari chairman Luca di Montezemolo pointed to some perceived inconsistencies in rulings made by FIA officials this season and called for "strong changes." Among those controversies was a drive-through penalty handed to Felipe Massa at the season-closing Brazilian Grand Prix last weekend, his last for the Scuderia. Massa was reprimanded for cutting across the white line that marks the exit from the pit lane, the penalty for which dropped him from fourth place in the race to seventh, and cost Ferrari its second place in the final standings for the constructors' championship - and with it a good $10 million in prize money. Montezemolo characterized the penalty as "disproportionate and unjust".
The Ferrari chief also pointed to penalties handed to Mercedes as either too harsh or not harsh enough, calling for greater consistency in FIA rulings and implying that more permanent race stewards be appointed instead of alternating race to race.

Chris Harris reviews his personal, two-year-old Ferrari FF [w/video]

Here's the kind of take you don't get too often. In fact, it hardly ever happens. Fan favorite Chris Harris has wanted a Ferrari FF since he saw it for the first time, but he couldn't get his bank account to comply with his desires. So he waited a couple of years for the price to come down, and found a specimen he could talk himself - and Ferrari Finance - into: a 2012 in Tour de France Blue with tan leather and 6,000 miles for the 'What, me worry?" price of 160,000 pounds ($249K US). Harris said that after putting 45,000 pounds down, his monthly payment is 1,400 ($2,177 US) pounds per month. He also said, "Sometimes you just have to do stupid things because you want to do stupid things." Five months in, Harris has no regrets, and in the beginning of the review he gets to one of the primary points that makes us fall in love with cars that can never be exploited on public roads: They make you feel equal parts badass and beastly and baronial at every speed. Or as Harris puts it, it's a "frankly ridiculous motorcar." In the best way. Check out his always-compelling take in the video. Related Gallery 2013 Ferrari FF: Review View 35 Photos News Source: Chris Harris on Cars via YouTubeImage Credit: Copyright 2014 Drew Phillips / AOL Ferrari Hatchback Luxury Performance Videos chris harris ferrari ff