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Giancarlo Fisichella joins fellow former F1 drivers in United SportsCar Championship

In business or in politics, those driven by their careers typically aim for the highest position they can get to, and after they're done there, they typically retire. But not in motor racing. With an expiration date hovering in their mid-30s at best, Formula One drivers typically seek out other racing series to compete in once they've outlived their career on the grand prix circuit. And there is no lack of racing disciplines that are glad to welcome them in with open arms as motor racing royalty. With the calendar announced and the teams lined up, the roster of drivers is taking shape for the inaugural United SportsCar Championship. And while there hasn't been a large number of former F1 drivers – much less grand prix winners – lining up for the series, there have been some. Risi Competizione, the team that typically fields Ferrari entrants in American GT racing, has just announced that Giancarlo Fisichella will be driving for them in the United SportsCar Championship this season. The veteran of 231 grands prix has driven for Minardi, Jordan, Benetton, Sauber, Renault, Force India and Ferrari. In the case of the latter, he filled in for an injured Felipe Massa, and remains a Ferrari factory driver. Over the course of his fourteen years on the grid, he won three grands prix and landed on the podium 19 times. That makes Fisichella, who just turned 41 on Tuesday, the most accomplished former F1 driver to sign on for the American series, but he's not the only one. Other drivers already lined up include David Brabham, Max Papis and Christian Fittipaldi – each of whom contested a handful of grands prix in the 1990s – as well as Sebastian Bourdais, who drove for Scuderia Toro Rosso after dominating in Champ Cars for four years and left F1 in 2009 along with Fisichella, who currently looks to be the only driver lined up for this year's Rolex 24 at Daytona who's won a grand prix or even scored a podium finish. While Brabham, Papis, Fittipaldi and Bourdais will all be driving in the top-tier Prototype class, Fisichella will be trying to make his mark in the GTLM class. We'll be watching to see whether he can add that trophy to the class titles he's already accrued in the Le Mans Series, the World Endurance Championship and the 24 Hours of Le Mans itself in the five years since leaving F1.

The Prancing IPO

Owning a Ferrari is something that a lot of car nuts hope to achieve. If you cringe every time you see some celebrity put massive rims on a 458, or paint an F430 neon purple, then you are the kind of person that appreciates what a Ferrari is. It's not a status symbol that will somehow make everyone love you and think you the most amazing person. Rather it is a medium with which to connect yourself to the history and heritage that exists in Modena. The sights, sounds, and smells of the car are worth more than any "thumbs up" you might get driving down the street. The exclusivity of the brand is one of the mechanisms that helps preserve that absolute care it takes to create a Ferrari. Now I don't own a Ferrari, but I appreciate that the Mr. Enzo Ferrari had a very significant part in molding car culture and motorsports. That tradition was carried on by a lot of people after Enzo himself. During my formative years that person was Luca Di Montezemolo. Every time he stepped in front of the camera in his distinctively Italian suit and shoes, I knew Ferrari was in good hands. Just the attitude he had made me feel safe that this very significant part of car culture was in safe hands. He could be giving an interview in Italian and without understanding a single word (well maybe one word, Ferrari) knew he was going to keep the Ferrari in Ferrari. Enter Sergio Marchionne. Now I am a huge Sergio fan. This guy is not your typical auto exec. His office isn't in the highest part of the tallest tower in Auburn Hills, and he doesn't wear a hand-crafted suit made of million thread count cloth. Not dogging in the man's style (his wardrobe is for sure worth more than mine and most others), but basically he is normal guy that doesn't conform to what might be considered the norm. He is his own man. On top of all that, he is a financial wizard. I was skeptical when he took over the reins at Ferrari only because he seemed to have so much on his plate to begin with. In the end I knew a car-guy, albeit one with a CPA/MBA, was in charge. So now when I heard he wanted to spin off Ferrari, I started trying to guess how long it was going to be before the geniuses of Wall Street started pushing Ferrari to pump volume. I saw a horrible future where there was now some entry-level Ferrari with a turbo-six, and four doors...just so every 30 yr-old analyst could flash their Ferrari key at the bar. Then I started thinking about another thing, the value. What is it worth?

Weekly Recap: Ferrari looks to reclaim old success with new manager

Clearly, Ferrari doesn't race for fourth place, and this week, major changes continued at the Scuderia. It was a rough year for Ferrari, and the Scuderia conducted its season-ending tests in Abu Dhabi this week with a view toward a fresh start in 2015 with new leaders and a new ace driver. Though plenty of other Formula One teams were disappointed with their finishes in 2014, Ferrari was perhaps the most eager to put this season in its rear-view mirror. The Scuderia finished a distant fourth in the Constructors standings with 216 points, well behind No. 1 Mercedes (701 points), and Ferrari failed to win a single race as the Silver Arrows dominated the grid. It was an especially bitter pill for a team that claims 16 Constructors championships and 15 Drivers titles – the most in history – and is the only surviving team from F1's first season, 1950. Clearly, Ferrari doesn't race for fourth place, and this week, major changes continued at the Scuderia. Ferrari named Philip Morris executive Maurizio Arrivabene as team principal. He replaced Marco Mattiacci, who held the job for only seven months after taking over for Stefano Domenicali, who resigned in April amid the Scuderia's early-season struggles. Phillip Morris (through its Marlboro brand) is a key Ferrari sponsor, and that played a role in Arrivabene's ascension. Still, he's no stranger to F1, and has been intimately involved in the Ferrari-Marlboro partnership. He also has served as the sponsors' representative on the FIA's F1 Commission since 2010. In a statement, new Ferrari chairman Sergio Marchionne said: "We decided to appoint Maurizio Arrivabene because, at this historic moment in time for the Scuderia and for Formula One, we need a person with a thorough understanding not just of Ferrari, but also of the governance mechanisms and requirements of the sport." Arrivabene's background is primarily in marketing and communication, and most recently he held the title of vice president of consumer channel strategy and event marketing for Philip Morris. He has been with the company since 1997. Arrivabene now leads a team that's rife with change. Marchionne took over in October when longtime boss Luca di Montezemolo quit in a disagreement about Ferrari's future, and the company itself will be spun off from parent Fiat Chrysler Automobiles in 2015.