1997 Ferrari F355 Spider on 2040-cars

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Ferrari posts record profits on restricted volume

Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.

Ferrari 250 GTO heading to The Quail with no reserve

It's not every day that a Ferrari 250 GTO changes hands. It is, after all, one of the most highly coveted cars ever made, and there were only 39 of them built in the first place. So when one goes up for sale, it tends to fetch millions. Tens of millions, actually, and the prices keep escalating.
Throughout most of the 1980s they were trading hands for six figures. In 1989 one sold for $10 million. A few months later, $13 million. Prices fluctuated in the 90s, but by 2012, one sold for a whopping $35 million, eclipsed the following year at $52 million. Nobody knows what the next one will sell for, but we're about to find out.
That's because Bonhams has got one consigned for its upcoming auction at the Quail Lodge during Monterey weekend next month. And it's offering it without reserve, meaning that it could sell for the opening bid (however unlikely), it could break the previous record or it could land anywhere in between or beyond.

Race Recap: 2014 Austrian Grand Prix is old-school front row, new-school racing

The last time Formula One raced in Spielberg, Austria the track was called the A1 Ring, Juan Pablo Montoya and Ralf Schumacher were the pilots for Williams, the field contained other not-so-venerable names like Ralph Firman and Justin Wilson and V10 engines were bolted to the bulkheads - the only Mercedes units being in the backs of the two McLarens, one of which was driven by Kimi Räikkönen, who finished second behind Michael Schumacher.
The return to an old-school Formula One track - now called the Red Bull Ring - after 11 years away put an old-school team on the front row, Felipe Massa in a Williams getting his first pole position since 2008, followed by teammate Valtteri Bottas. Behind them came Nico Rosberg in the first Mercedes AMG Petronas, Fernando Alonso in the Ferrari, Daniel Ricciardo for Infiniti Red Bull Racing, Kevin Magnussen for McLaren, Danil Kvyat in his Toro Rosso, Räikkönen in the second Ferrari, Lewis Hamilton in the second Mercedes way back in ninth - he'd spun on his final timed lap after having his previous effort disqualified for going wide at Turn 8 - Nico Hülkenberg in the Force India in tenth after opting not to set a time at all in Q3.
It's a shame the well of nostalgia wasn't deep enough to give us some proper old-school racing.