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Ferrari cuts Toronto lawyer a deal to replace his flooded California [w/video]

A Ferrari might be the last vehicle you'd want to be driving when streets are submerged in water, but Toronto lawyer Howard Levitt was unfortunate enough to be behind the wheel of his $200,000+ Ferrari California when the tunnel he was driving through started to fill up. It was July, when parts of the Canadian city were flooded, but he was determined to make his flight to a court appearance the next day. So Levitt abandoned his metallic blue supercar in the middle of the street and took a cab to the airport, the National Post reports.
The car subsequently was totaled, and the insurance company covered the damage, so after completing his court assignment (and a column for the Financial Post that was due the same day), Levitt began to search for a replacement for his California - driving his 1994 Dodge Viper in the meantime. He decided on a 2014 California in the same metallic blue to replace his 2010 model. When he approached Ferrari to put in an order, the Italian marque was waiting for him, having heard of his mishap. The company offered him a "very generous" deal on a 2014 model; an undisclosed amount less than the after-options retail price of around $300,000.
The new Ferrari is expected to be delivered to Levitt in November, and we can only hope another flood doesn't catch him off guard. We're not so sure Ferrari would offer him another "very generous" deal. Feel free to watch the short video below, despite its rather static nature, which we included to precisely show the sad fate of Levitt's fallen California.

Ferrari and Bentley make your living room as luxurious as your car

Short of parking your dream car in your living room, the second best petrolhead thing to do is craft a living room table out of an engine block, or to turn a junkyard luxury car rear seat into a fancy leather couch. Some people also take a racing seat and repurpose it as a desk chair or a gaming setup. But there are automobile manufacturers that want to bypass all that, offering car-related furniture as brand new items instead of putting the seats in cars first. Regarding desk chairs, it's Ferrari this time that wants to cater to a customer's office needs. The famed upholstery house, Poltrona Frau has created interiors for Ferraris since the 1980s, and now there's a specially designed office chair called the "Cockpit", trimmed in Poltrona Frau leather. The modular chair comes in two guises, "President" and "Exclusive", and the former features a high backrest, strongly resembling a racing car seat. The Exclusive version does without the backrest. Ferrari says that the materials, including carbon fiber are the same used to make car seats, and that the seats can be customized according to the customer's needs. The second set on offer is Bentley's new Home collection of furniture. The set has been designed by the architect Carlo Colombo, and it comprises several sofas, a chaise longue, tables, chairs, beds, cabinets and lamps. There are eucalyptus and maple woods used in the furniture pieces' construction, with the quilted leather making an easy mental connection with the similarly detailed interior of, say, the Bentayga. Of course, a Bentley furniture collection would seem out of place without a Bentley in the garage. Related Video: Featured Gallery Ferrari/Bentley furniture View 9 Photos Image Credit: Ferrari, Bentley Home Bentley Ferrari auto accessories

Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.