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FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

Buyer says Dodge dealer gave him wrong Charger, failed to notice for 2 months

Mistakes happen, and they happen all the time. But when that mistake means a customer doesn't get what he or she paid for, something's gotta give. That's what one Dodge Charger buyer claims he is trying to sort out with his local dealership. Two months after taking delivery, the owner (going by the user name Dakrbouncer4689 on Reddit) says he got a call from his local Dodge dealership reporting a little problem. He had ordered and paid for the Charger SXT (pictured above on the dealer lot), but was given a Charger SE instead. The SE being the lower trim level, this presented one set of problems – namely a $2,000 discrepancy in equipment, like a five-speed automatic versus an eight-speed, a 4.3-inch infotainment display instead of 8.4, heated seats, leather steering wheel, premium audio, remote starter and so on. The second set of issues is that the VIN number on the paperwork (including the registration and insurance papers) of course doesn't match that of the car itself. The dealer, having obviously made a rather large mistake, apparently called the owner in to sort out the mess, but according to the customer's account, things didn't go as smoothly. Instead of immediately working to address the problem, the salesman kept the owner waiting, acted like it was no big deal, and offered only to swap the cars with no compensation for the trouble. Fortunately, the manager proved more sympathetic and apologetic, and offered the customer three options: he could swap the cars (re-doing the tinted windows on the SXT that the customer had done on the SE and throwing in leather seats for free), he could keep the SE (with the dealership handling the paperwork, throwing in the leather seats, adjusting the price and refunding an extra $400), or they could cancel everything, return the car and part company. As we go to press, the Charger owner had yet to make (or at least share) his decision. But while the principle of caveat emptor makes us wonder how he managed to take home a different car from the one he paid for, clearly the salesman and the dealership made a pretty large mistake by presenting him with the wrong set of keys and letting him off the lot without double checking it all. News Source: Darkbouncer4689 via Reddit, World Car Fans Dodge Car Buying Car Dealers Economy Cars Sedan

Hero gets his truck back better than new thanks to community support [w/video]

You ever hear a story and start cringing before you hear the end because you know how it's going to turn out? That could very well have been the case with the story from a few weeks ago in West Valley City, Utah, where a 14-year-old kid stole his grandfather's Hyundai Veloster and took it for a joyride - through a park full of children. But instead it turned into a heart-warming tale of heroism and a community banding together to do what's right... and then some.
Bryson Rowley was that hero who identified the danger and, rather than sit idly by and watch the joyrider potentially run over a child, got into his truck and drove it into the menacing runaway hatchback. The collision caused some $7,500 to his 2008 Dodge Ram 2500, but instead of getting stuck with the bill - one which his insurance may very well have refused to pay since the crash was, technically speaking, intentional - his community pitched in a helping hand.
Bryan Ellison, who owns West Valley Carstar with his brother, saw the news on television and wanted to help. So he brought Rowley a rental car, picked up his truck and brought it back to his auto repair shop. People from around the community donated parts, and when all was said and done, some $15,000 of work and upgrades were performed on the Ram that was returned to an overwhelmed Bryson Rowley better than new. Watch the video below for the full story.