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Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

Dodge Challenger SRT Hellcat's 707 storming horses can be yours for $60k

We love a good deal on high performance. It's what traditionally makes muscle cars so appealing - you get lots of speed, for not a lot of money. For 2015, Dodge has taken this to its logical extreme, offering its new 707-horsepower, supercharged, V8-powered Dodge Challenger SRT Hellcat for just $59,900. For those wondering, that works out to just about $85 per horsepower, which when compared with a typical budget performance car, like the $24,995, 210-hp Volkswagen GTI ($119 per hp), demonstrates the Hellcat's astonishing value.
The information was revealed by a photo (click on the inset image to expand) taken at this week's Portland launch event (our man Seyth Miersma is just now on the ground and will have a full report on the madness that is the Hellcat soon) for the entire 2015 Challenger range, and reveals the Hellcat's price alongside its high-powered competitors from Ford and Chevrolet.
The discontinued 662-hp Mustang GT500 started at $56,000, while the 580-hp Camaro ZL1 starts off at $58K. Indeed, the only muscle car that outprices the Hellcat is the track-focused Camaro Z/28, a car that we're guessing could still wallop the Hellcat on the right piece of track, despite being down over 200 hp.

2013 Dart GT will hold us over until SRT stokes Dodge's handsome compact

No, this isn't quite the Dart SRT4 we've been waiting for - and still believe is coming - but as part of its 2013 Detroit Auto Show lineup, Dodge will be showing off the slightly sportier Dart GT seen here.
Building on the already well-equipped Limited model, the GT adds performance enhancements including a more powerful engine, 18-inch aluminum wheels, sport suspension calibration, unique front fascia and dual exhaust. Inside, you'll find perforated Nappa leather seats, a heated steering wheel and front seats, dual-zone climate control, remote start (if you spec the automatic transmission), Chrysler's 8.4-inch Uconnect touchscreen, a seven-inch TFT display in the gauge cluster, and a whole lot more. Optional goodies include hyper black aluminum wheels, a technology group (pushbutton start, keyless go, rain-sensing wipers, blind spot monitoring and smart-beam headlamps), power sunroof, Sirius radio, Garmin navigation, Alpine premium sound and high-intensity discharge headlamps.
Powering the Dart GT is Chrysler's 2.4-liter MultiAir2 four-cylinder engine producing 184 horsepower and 174 pound-feet of torque. That grunt is sent to the front wheels via a standard six-speed manual transmission, but a six-speed automatic 'box is optional.