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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

2015 Dodge Challenger looks fresh, still plenty retro [w/video]

It was the Ford Mustang that kicked off the retro-styled muscle car renaissance back in 2005, but it was the Dodge Challenger that served as the movement's poster child, with its unabashedly retro looks. Over the years, though, as the Mustang and the Chevrolet Camaro were freshened and upgraded, the look of the big Dodge has remained largely consistent since its 2008 debut. For 2015, the Challenger has received a big freshening, boasting strongly revised front and rear ends and (finally, finally, finally) a redesigned interior.
Let's talk about that new cabin first. It's basically been plucked directly from the redesigned Charger, and boasts the same seven-inch IP display. The center stack's miserable, last-gen display has been replaced by an expansive, 8.4-inch UConnect system. Material quality should see a solid boost with the new cabin, as well.
The exterior, meanwhile, sees a revised front fascia with LED halo lights, as well as new grille inserts. A functional shaker hood scoop is a must-have extra on the V8 models, while the back of the car is highlighted by a new set of LED taillights that don't use the "Racetrack" design of Dodge's other models.

Dodge Charger to slim down and run turbo four in next generation

The current Dodge Charger is getting long in the tooth. It was originally introduced in 2005 as a 2006 model. In car terms, that's an eternity, though it's been refreshed twice. Still, FCA US will keep the LX-generation car going, reportedly facelifting it one last time for 2019. After that, there are some bigger changes in store . Automotive News is reporting that the follower to the current LX Charger will lose almost 500 pounds and will once again offer a turbo four-cylinder. You might remember the front-wheel-drive four-banger Charger of the early '80s. The recharged sedan will be twin-turbo and it's going to use the 300-horsepower four-cylinder engine currently under development for the 2018 Jeep Wrangler, AN says. The target weight for the future car is around 3,500 lbs, while the current car has a curb weight of nearly 4,000 lbs. Look for it to arrive in the early 2020s. The new platform will have a touch of Italian flair instead of the Daimler-Benz flavor embedded deep inside the LX cars. It will be built on an extended version of the 2017 Alfa Romeo Giulia's "Giorgio" platform, according to AN. Dealers were already shown a styling-buck almost a year ago. Related News: Featured Gallery 2015 Dodge Charger R/T View 42 Photos News Source: Automotive NewsImage Credit: AOL Alfa Romeo Dodge Future Vehicles Sedan FCA