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Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

Awesomely '80s time-capsule Dodge Daytona Turbo on Bring a Trailer

From the humble K-car, Chrysler in the 1980s was able to spin out all manner of variants, including some fairly credible (for the time) performance machines. One of the most ambitious was the Dodge Daytona Turbo, and a rarely seen example in near-new condition is selling today on Bring a Trailer. [UPDATE: The car was bid to $9,300 but failed to meet reserve. It is now for sale on the dealer's website with an asking price of $19,900.] The Daytona Turbo featured a 2.2-liter four to which was bolted a Garrett To3 turbocharger, bringing output to 143 horses and 160 pound-feet. Naturally, it's paired with a five-speed stick. And dig that black-and-white checkerboard cloth interior, with four bucket seats. The story is that the car was purchased new in Kansas, and that after driving it for two years, the original owner put his prized Daytona up on jack stands and stored it in a climate-controlled garage. This Dodge now has just over 5,000 miles on the clock. If all of the above sounds enticing, you'll be powerless to resist after watching the launch commercial for the Daytona. BaT commenter "Himselvis" posted a link to the 2-minute cinematic masterpiece, which is equal parts "Blade Runner" and Michael Jackson's "Thriller." Some heavy-duty talent was brought to bear on the project, as he recounts: "The director, Bill Butler, was the cinematographer on 'Jaws,' 'Deliverance,' 'Grease,' and 'One Flew Over the Cuckoo’s Nest.' Production designer Jim Spencer had worked on 'Gremlins,' 'Poltergeist,' and 'Stripes.' Director of photography David Watkin shot 'Out of Africa,' the BeatlesÂ’ 'HELP!' and 'Chariots of Fire.' The voiceover was provided by Billy Dee Williams." And the actor was from "Hot Dog the Movie." But the real star is the car, of course. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Takata air bag recall list

The National Highway Traffic Safety Administration confirmed yesterday that 33.8 million vehicles with Takata airbags are going to be recalled. It's the largest recall in automotive history. The already record-breaking rate of automotive recalls this year shows no signs of slowing down, especially since millions of cars with defective airbags made by global supplier Takata are under ongoing scrutiny. The federal government is warning owners that inflator mechanisms in the air bags can rupture, causing metal fragments to fly out when the bags are deployed. The faulty air bags have already been blamed for multiple deaths. How do you know if your vehicle is safe? The National Highway Traffic Safety Administration released an updated list of vehicles under recall. Sometimes however, the government's website will crash and the list may not be complete. Check your VIN at the NHTSA website to make sure. The list of cars affected by the recall has not been released, but seem to span multiple models over the years for many of the automakers.