2000 Dodge Ram 1500 on 2040-cars

Auto blog

Dodge offering novel 1-year lease on '14 Challenger and Charger models

Dodge is just days away from unveiling refreshed versions of the Charger and Challenger at the 2014 New York Auto Show, models promising updated styling and new powertrain options. Depending on how you look at it, the company is either so confident in its forthcoming 2015 models that it's offering an interesting Double-Up lease deal on the current vehicles, or it's so eager to clear out existing stock that it's resorting to novel lease deals. In any case, what they present is an interesting scenario, one which allows buyers to get the existing model right now, and then trade up to the facelifted 2015 models in one year.
Starting April 17, when the refreshed cars debut through the end of August, buyers can lease a 2014 Charger or Challenger for one year and exchange it for a three-year lease on a 2015 model next year, with no additional money down and the same monthly payment. Customers can even switch vehicles when the new lease starts. If drivers want to buy the '15, they get $1,000 off the purchase price. To be eligible, both leases must use the same dealership and be financed through Chrysler Capital. The Double-Up deal excludes the SRT versions of both cars and Charger SE models.
To offset the flood of one-year-old models coming back to dealerships, Dodge has struck a deal with rental car agency Enterprise, which has agreed to buy them all. "One-year leases are highly unusual in the industry," said company spokesperson Ralph Kisiel, and the fleet sale deal is what makes it possible.

2013 Dodge Charger SRT8 Super Bee

I can pinpoint the exact moment when I fell in love with this car. It was starting down a nearly straight entrance ramp at 15 miles per hour when I buried the throttle. In a moment, I was thrown back into my seat as the big SRT8's engine came to life with commensurate sound, fury and force, bringing me up to 75 mph in what felt like two blinks of an eye. This thing feels so much quicker than its 470 horsepower and 470 pound-feet of torque would lead you to believe. And mashing the right pedal never, ever gets old.
But beyond sheer speed, I found a whole lot to like about the Charger SRT8 during my week with the Pitch Black test car here in Detroit. And while the whole Super Bee kit isn't really my style, it's really easy to overlook those badges for a package that offers so much for so little.
Driving Notes

Dodge lets us drive 100-years' worth of history [w/videos]

A raft of important production models from the last hundred years were available for me to either drive or ride in.
Dodge is 100 years old this year. So, as happened on Ford's recent centennial, the 50-year birthday of the Porsche 911, and others, the company has an excuse to trot out the highlights of its history next to its upcoming model lineup, and declare that "these are the fruits of the Dodge Boys' tree whose roots have grown strong." Or something like that. Never so hampered by marketing skepticism that I'll pass up the opportunity to burn someone else's rubber, I was happy to drive out to Meadow Brook Hall in Rochester Hills, MI - former grand estate of the Dodge family - to hear the spiel.