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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

40+ cars that barely avoid the gas guzzler tax

The Gas Guzzler schedule, with mpg ratings and charges that haven't changed since 1991, lays out which fuel-swillers owe what to Uncle Sam.
I started thinking about the "Gas Guzzler Tax" - considerably less well known as The Energy Tax Act of 1978 - when I was driving Dodge's new Challenger SRT Hellcat last week. Unsurprisingly for a car that can burn 1.5 gallons of gas per minute at max tilt, theoretically able to empty a full tank of premium in about 13 minutes, the Hellcat will be subject to the Gas Guzzler Tax schedule when it goes on sale.

Corvette Z06 and Viper TA square off at the strip

There are many long-standing grudge matches among automobiles: 911 vs GT-R, Mustang vs Camaro, Ferrari vs Lamborghini... but as far as high-end American metal goes, it doesn't get much more legendary than Viper vs 'Vette. So after Chevy released the new Corvette Z06, we knew it was only a matter of time before it would have to square off against the Viper TA. And what better place to pit these two parallel pillars of American performance than on the drag strip? Fortunately that's just what we have here. In one corner, the 2014 Dodge Viper TA, with its 8.4-liter V10 pumping out 640 horsepower and 600 pound-feet of torque. In the other, the 2015 Chevrolet Corvette Z06, the supercharger on its 6.2-liter V8 more than making up for the discrepancy in displacement and cylinder count to produce 650 hp and just as much torque. But numbers don't tell the whole story, so watch the video clip to see which reaches the end of the quarter-mile first. News Source: To the Floor via YouTubeTip: James Chevrolet Dodge Videos drag race chevy corvette z06 quarter mile drag strip srt viper ta