2005 Dodge Dakota St Club Cab Pickup 2-door 3.7l on 2040-cars

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Star Wars Episode VII ad is a force for Dodge

Happy Star Wars day! Some of you might be bleary eyed and begging for coffee after attending midnight screenings of Star Wars, Episode VII: The Force Awakens last night (*raises hand*) but the show must go on. And for Dodge, that show has been all about Star Wars. While the entirety of FCA joined the tie-in marketing campaign for the long-awaited JJ Abrams blockbuster, Dodge made out the best. According to Wards Auto, the brand's The Force Gathers spot took the top spot in this week's most engaging automotive ads, capturing nearly a quarter of share-of-voice ratings and garnering over a quarter-of-a-million earned online views. Since the ad began airing earlier this month, it's scored over 430,000 views on YouTube alone. The relatively simple ad evokes Darth Vader and his legions of storm troopers. In the 30-second spot, a black Viper leads six long columns of white Chargers, Challengers, and Durangos while John Williams' iconic Imperial March blares in the background. It ends at the stand of an overwhelmed pair of valets outside a screening for Episode VII. We've embedded the spot at the top of the page if you haven't seen it. Check it out, and may the Force be with you. Star Wars, Episode VII: The Force Awakens is in theaters today. Related Video:

2013 Dart GT will hold us over until SRT stokes Dodge's handsome compact

No, this isn't quite the Dart SRT4 we've been waiting for - and still believe is coming - but as part of its 2013 Detroit Auto Show lineup, Dodge will be showing off the slightly sportier Dart GT seen here.
Building on the already well-equipped Limited model, the GT adds performance enhancements including a more powerful engine, 18-inch aluminum wheels, sport suspension calibration, unique front fascia and dual exhaust. Inside, you'll find perforated Nappa leather seats, a heated steering wheel and front seats, dual-zone climate control, remote start (if you spec the automatic transmission), Chrysler's 8.4-inch Uconnect touchscreen, a seven-inch TFT display in the gauge cluster, and a whole lot more. Optional goodies include hyper black aluminum wheels, a technology group (pushbutton start, keyless go, rain-sensing wipers, blind spot monitoring and smart-beam headlamps), power sunroof, Sirius radio, Garmin navigation, Alpine premium sound and high-intensity discharge headlamps.
Powering the Dart GT is Chrysler's 2.4-liter MultiAir2 four-cylinder engine producing 184 horsepower and 174 pound-feet of torque. That grunt is sent to the front wheels via a standard six-speed manual transmission, but a six-speed automatic 'box is optional.

The Dodge Demon's massive drag tires are just barely street legal

Despite the gaffe that was the Vin Dieselgate leak (no, not that one), Dodge and SRT are soldiering on with the twelve-part Dodge Demon rollout in the lead up to the car's reveal at the New York Auto Show. The Vin Diesel video showed what is almost assuredly the car's front, but now we get an official view of the Demon's rear in this week's video, "Wide Body." Along with the new view, Dodge shows off a cryptic license plate (Michigan #2576@35) and details on the Demon's tantalizing wheel and tire combo. That wheel and tire combo, meant to fill out the Demon's new wide wheel arches, is frankly impressive. Lightweight 18- by 11-inch wheels are wrapped in special Demon branded Nitto NT05R tires measuring an astounding 315/40R18 at all four corners. Not only does that trump the old Camaro Z/28's 305 section tires, it makes the Demon the first production car to come equipped from the factory with drag radials, claims Dodge. Presumably, the goal with the Demon is to provide enough power and grip to rotate the Earth underneath the car rather than propelling the car itself down a dragstrip. Beyond that, few other details were revealed. Dodge provided some vague information about how the "wide-body is laser clearanced, and the entire chassis is e-coated for durability before final assembly," but doesn't actually explain what that really means. We do know now that the flared fenders add 3.5 inches to the Demon's overall width. Overall, the car looks mean and purposeful, especially wrapped in just barely street-legal rubber. Follow along at www.ifyouknowyouknow.com and see if you can find and decipher all the hints. Related Video: Design/Style New York Auto Show Dodge Coupe Performance tires dodge demon dodge hellcat