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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Dodge vs. Chevy tug-of-war taken to the extreme

They say "idle hands are the devil's playground," but said playgrounds grow to Disney-sized proportions when a pair of jacked-up trucks, two egos, a chain and an empty mall parking lot are involved. Proof of this is the video below, which shows a Cummins-powered Dodge Ram circa 2006 to 2008 chained tail-to-tail with what looks to be a gasoline-powered Chevrolet Silverado from the late 1990s or early 2000s.
We don't necessarily have to tell you who wins this battle, but we'll let you see for yourself the lengths the "winning" driver goes to prove his point. There's plenty of foul language in the video below, so beware that this might be Not Safe For Work, and not that we should have to tell you, but please, do not try this at home.

2016 Dodge Challenger and Charger Hellcats see doubled production

The launch of the Hellcat supercharged V8 in the Dodge Challenger and Charger for the 2015 model year was a massive success. The one-two punch of muscle cars probably grabbed the brand more headlines than it had seen in ages by offering a world-beating 707 horsepower from the growling engine under the hood. The only real wrench in the works was keeping up with all of the orders. For 2016, Dodge might have fixed that little problem with plans to make more than twice as many of these mean machines Despite production seeing a massive boost, a few customers with orders for 2015 examples will need to wait just a little longer to experience those 707 ponies. The automaker will cancel any unscheduled, sold orders for the current model, but those buyers will receive a discount on the 2016. Similar to last year, dealers will earn their allocation of the muscle cars based on Dodge sales and how long the Hellcats stay on their lots. There are some very tiny changes for any buyers who are holding out for the 2016 Hellcats, too. Mechanically, they are identical to the 2015s with a 6.2-liter supercharged V8 and eight-speed automatic. The interiors see some improvements, though. Both the Challenger and Charger now receive standard Laguna Leather upholstery and an improved 8.4-inch Uconnect system with navigation, an HD radio, and five years of SiriusXM Travel Link and Traffic. Orders for both open in the second week of August, and production actually begins in September in Brampton, Ontario, Canada.