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Lackluster Dodge Dart sales trigger layoffs

Hidden amidst the overall very positive sales figures that Chrysler released earlier this week were a few disappointments, the biggest of which may be the Dodge Dart. While Dodge sales in general were down 11 percent from a year ago, the Dart's poor figures stood out from the rest - with 4,888 units sold, the Dart was down 37 percent in February.
It comes as little surprise, then, that the automaker has announced layoffs at its assembly plant in Belvidere, IL. According to The Daily Herald, Dodge will temporarily lay off 325 workers "to balance vehicle supply with current sales demand." Put more simply, there are more Darts than buyers at the moment...
We don't think the Dodge Dart is a bad car, but it's playing in a market that offers a few standout sellers, like the Chevy Cruze, Ford Focus, Honda Civic and Toyota Corolla. According to AutoPacific analyst Dave Sullivan, as quoted by The Daily Herald, "great incentives on the Dodge Avenger" are also partly to blame for the Dart's poor showing.

How to turn a Dodge airport tug into a trail slayer

Sometimes, having a ton of fun requires takes a ton of work. Just nine days before the so-called Ultimate Adventure 2014, the folks behind 4-Wheel & Off-Road had 40 tasks to complete in order to turn the ratty truck pictured above into a machine that could excel on treacherous off-road trails while still being able to handle highway jaunts. Much of process behind the build was chronicled on the latest episode of Dirt Every Day.
The team's vehicle started life as a 1990 Dodge tug truck that spent part of its life hauling around airplanes. The builders hung on to the Cummins six-cylinder diesel, but they tossed out practically everything else for the project, with some seriously heavy-duty replacement parts for the transmission, transfer case, axles and a whole lot more. The process was certainly a ton of work, but the end result looks like a fantastic crawler.
Sure, it might have been easier to bring a truck that was already prepared, but where would the fun in that have been? Stay tuned until the end of the video for a few glimpses of the completed Dodge and peek at some of the punishment it goes through.

Dodge Journey gets new $24,895* SE V6 AWD model

While the Dodge Journey crossover remains largely unchanged for the 2014 model year, there are two new flavors of the seven-passenger CUV on offer: the butch-looking Crossroad, and the SE V6 AWD, pictured right, which makes its debut today. As its name suggests, this new Journey model features the automaker's 3.6-liter Pentastar V6, and offers all-wheel drive, which, with a starting price of $24,895 (*excluding $995 for destination), reduces the cost-of-entry for an AWD-equipped Journey by $1,800 versus the SXT AWD model. Scroll down for the official press blast.