2013 Dodge Avenger Sxt Sedan 4-door 2.4l on 2040-cars

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Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall

General Patton's Dodge WC57 Command Car headed to auction

Indiana will see some excellent vintage metal on several auction blocks this summer. Mecum Auctions has the 1965 Pontiac GeeTO Tiger and 1963 Shelby Cobra that was a Ford demonstrator planned for in Indiana in late June. Two weeks before that, and as noted by Carscoops, Worldwide Auctioneers will offer what could have been Gen. George S. Patton’s Dodge WC57 Command Car. We say "could have been" because although the WC57 came out of the National Military History Center in Auburn, Indiana, a few years ago and is fitted with the modifications Patton made to his personal WC57, the auction house doesn't have paperwork explicitly linking Patton to this car, and there are other replicas of Patton Command Cars out there. That could help explain why when RM Auctions put this WC57 up for sale in 2017 with a pre-sale estimate of $100,000 to $150,000, the vehicle failed to make the $60,000 reserve. Dodge had been making vehicles for the U.S. military since before World War I, most of them based on civilian models. Before the U.S. entered World War II, Dodge turned its civilian TC pickup into the 1940 VC-1 military truck. The VC-1 quickly evolved into the WC range, the WC57 Command and Reconnaissance Weapons Carrier riding on a three-quarter-ton, 4x4 chassis and weighing almost 5,400 pounds. Built from 1942 to 1945, they were powered by Dodge's T214 side-valve, 230-cubic-inch inline-six with 92 horsepower.   This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. General PattonÂ’s Dodge WC-57 Command Car - Offered Without Reserve The WC57 was simple, reliable, capable, and at the end of the war, was part of the inspiration for the Dodge Power Wagon. The story is that soldiers returning from active duty badgered Dodge for a civilian version of the indefatigable WC warhorse, so Dodge responded with the postwar's most hardcore pickup in 1946. The open-topped WC57 rig was also popular with U.S. Army officers, and because of that, it was popular target practice for German infantry and Luftwaffe pilots. So Patton, before heading to France in 1944 with the Third Army, had the motor pool in Cheltenham, England, modify his WC57. Mechanics added an armor flap to shield the radiator, half-inch armor plate under the floor, and a Browning M2 .50-caliber machine gun for fending off aerial attacks. A second, drop-down tailgate provided extra space and covered tool storage.

Ron Burgundy returns for four more Dodge Durango ads

Dodge has released several more of its Anchorman 2-themed commercials, starring Will Ferrell as inept newsreader Ron Burgundy. The four spots, one of which is a sequel to a previous commercial, follow roughly the same pattern as previous ads, with Ferrell's Burgundy misunderstanding or generally making a fool of himself. For some of the ads, though, Burgundy is selling more than just Durangos - the red-suited host of San Diego's most watched news broadcast shilling the entire Dodge lineup.
We've included all four ads down below, and you can also hope over to our original posts to see some of the older commercials. Oh, and if you're getting tired of these - we aren't, aside from the Do-dge spot - just remember that Ferrell reportedly filmed around 70 ads for Dodge.