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Pony-car sales war: Mustang vs. Camaro vs. Challenger [UPDATE]

Update: An earlier version of this story misstated the 2015 Mustang's weight when compared with previous models. Additionally, we have added comments from Chevrolet in the text. The Ford Mustang has blown past the Chevy Camaro as America's best-selling pony car, and in June, it wasn't even close. The 'Stang outsold the Camaro 11,719 to 8,611 cars. The Camaro remained ahead of the Dodge Challenger, which sold 6,845 units. Even though the Camaro did post an 11.5-percent sales improvement in June, the competition is arguably stronger than at anytime since the 1970s muscle-car era. The Mustang's sales leapt a whopping 53.6 percent, while the Challenger saw a gain of 56 percent. Several factors are weighing down Camaro sales, including its lame duck status. Chevy is launching a new generation of the Camaro this year that's more than 200 pounds lighter, offers a new turbo four-cylinder engine option, and has a nicer interior than the outgoing model. Put simply: wait a few months and you can get a better car. It's also unlikely Chevy will jack up the price much, as it's historically kept the Camaro within reach of everyday enthusiasts. While Chevy fans wait in anticipation for their new sports car, Ford and Dodge have downshifted. The new Mustang, which went on sale last year, is faster and more sophisticated than its predecessor. It also offers a 2.3-liter EcoBoost four-cylinder, which Ford has credited for the Mustang's recent uptick and makes up 36 percent of the car's sales, Ford analyst Erich Merkle said. View 17 Photos June's performance allowed the Mustang to widen its sales gap with the Camaro this year. Through the first five months, Ford sold 68,290 Mustangs, a 54.4-percent increased compared with 2014. Chevy sold 42,593 Camaros, an 8.7-percent decrease. The Challenger – long the No. 3 pony car in sales volume – has seen its sales surge 41 percent this year to 37,011 units. Spokesman Monte Doran said Chevy expected that 2015 would be a "relatively soft year" for the Camaro. "Mustang is taking advantage of years' worth of pent-up demand for an independent rear suspension," he said. "When Camaro introduced an IRS, in 2009, it helped make us the best-selling performance car in America.

Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

FCA recalls 570,000 SUVs from Jeep and Dodge over fire woes

Fiat Chrysler US has issued two recalls covering a total of about 570,000 Jeep and Dodge models. The first concerns vanity mirror wiring in the Jeep Grand Cherokee from the 2011 and 2012 model years, and in Dodge Durango units built before September 12, 2012. The automaker recalled almost 900,000 units last year to repair the issue, then faced more issues this year when the fires continued in repaired vehicles. This new recall seeks to resolve the issue, FCA saying that the post-recall fires happened in a tiny percentage of vehicles equipped with a specific wiring package. This recall is for 352,831 total units in the US, another 26,478 in Canada, 13,037 in Mexico, and 84,330 internationally. No injuries or deaths have been reported. FCA says it will inform customers as to when they can schedule a service visit to remedy the issue. The second recall takes aim at 60,107 examples of the Jeep Compass and Patriot from the 2015 model year in the US, plus 5,755 in Canada, 3,351 in Mexico, and 23,995 in other markets. Those models could suffer from an out-of-position clamp on the power steering fluid line. The error could allow fluid to leak, increasing the risk of a fire if the fluid ends up on a hot surface. In the case of a complete loss of fluid, drivers will need to use a lot more effort to steer. The automaker reports no injuries or accidents, and will advise customers when to head to the dealer for service. Related Video: Jeep Grand Cherokee and Dodge DurangoStatement: Vanity-Mirror WiringDecember 24, 2015 , Auburn Hills, Mich. - FCA US LLC is recalling an estimated 352,831 SUVs in the U.S. to help ensure vanity-mirror wiring may be serviced more consistently.Overheating conditions were reported among a small percentage of vehicles (<0.02%) serviced in connection with a related recall, conducted previously.** An FCA US LLC investigation discovered the service procedure, if not followed precisely, may leave vehicles susceptible to a short-circuit, creating a potential fire hazard.The Company is unaware of any related injuries or accidents. Post-service overheating conditions were observed only in vehicles equipped with a certain wiring package. These vehicles were produced before Sept. 2, 2012.Affected are model-year 2011-2012 Jeep Grand Cherokee and Dodge Durango SUVs produced before Sept. 2, 2012. Wiring in the headliners of these vehicles will be secured with a new adhesive.