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2015 Dodge Viper price drops $15k for 2015

We recently saw updated specs and new trims of the 2015 Viper, but it looks like the folks at Dodge were saving the biggest surprise for last. Prices on all levels of the American sports car are seeing an immediate, across-the-board price cut of $15,000; even 2014 models still remaining on dealer lots.
The new MSRP for the 2015 Viper in its base SRT trim now starts at $84,995, and when the TA and GTS come to the lineup later next year, they start at $100,995 and $107,995, respectively. The move seems like a swing for the fences that might help to quell slow sales.
Obviously, current Viper owners might be somewhat peeved that their investment was just re-priced by the company. However, to assuage some of their concerns, Dodge is giving all fifth-gen owners a certificate worth $15,000 towards the purchase of a new one, which comes in addition to the price reduction.

2014 Dodge Durango leaks ahead of NY rollout

Even though Chrysler will reportedly discontinue the Dodge Durango after the current model's lifespan - said to be around 2016 - that isn't stopping the automaker from improving its full-size, three-row SUV. The vehicle won't debut at the New York Auto Show until tomorrow, but images are already leaking out ahead of the embargo lift, and they show that the 2014 model is getting even more aggressive styling to go with more technology inside and out.
Dodge limited its early press shots of the new Durango to just the R/T trim level, but this new look adds a meaner look to this model with more dramatic projector-beam headlights along with a "floating" crosshair grille and a restyled fascia. At the rear of the Durango, LED racetrack taillights show a family resemblance to the Charger and Dart, while a new rear fascia adds to the styling while also allowing for an integrated trailer hitch.
On the tech side, the instrument panel looks to have been redesigned to include a standard seven-inch thin-film transistor (TFT) gauge cluster, and it also appears as if Chrysler's well-liked UConnect system has been updated with the 8.4-inch touchscreen found in other Chrysler vehicles. The 2013 model's conventional console shifter has been replaced by a rotary knob for gear selection, suggesting that there are transmission changes afoot as well. We'll have more details when the silks slide off this big boy tomorrow, so stay tuned.

Barracuda's Dodge branding no biggie, but what about engines?

Rumors about a revival of the Barracuda nameplate have been circulating for years now, though which brand it might fall under has been a bit of a mystery. Initial speculation had the car labeled an SRT product, but that acronym has since returned to its former role as a sub-brand for top-performance Mopars. Thanks to leaks from a recent FCA dealership event, we know the Barracuda is back on the table but will be sold under the Dodge umbrella, a move that has been generating a bit of ire from Pentastar fanatics, as the car was originally part of the defunct Plymouth brand. Given what's known about the new model, however, the badge is the least of my concerns about the new car. Let's start with the re-branding itself. This isn't the first time Chrysler has shuffled models around to different brands. The current-generation Viper spent two years as the flagship model under the SRT banner, only to return to Dodge for 2015 when SRT resumed its former role as a sub-brand. Years ago, the Neon was sold as a Plymouth, a Dodge, and a Chrysler model, depending on where you shopped for one. When Plymouth ceased to exist, the last few years of Prowler production got Chrysler badges instead. Then there's the new Jeep Renegade, a model whose name was born out of a trim level. The Barracuda might not turn out to be a muscle car in the way we currently define them. Further examples of naming liberties taken throughout automotive history could fill a book, but suffice it to say that these days a model's name has very little to do with the vehicle itself or any legacy it might have. The Barracuda name might be a particularly sacred cow with enthusiasts, but to me, a much bigger concern is the fact that the car might not turn out to be a muscle car in the way we currently define them. News from the Fiat Chrysler dealer briefing earlier this week indicates that when the next Charger debuts it will share its platform with the Barracuda, much the way the Charger and Challenger are twinned now. One difference is that the Barracuda is tipped to be offered as a convertible, while the modern Challenger is tintop-only. The Charger and Barracuda will use the rear-drive platform developed for Alfa Romeo's new Giulia, itself designed as a BMW M3 fighter both from a dimensional and dynamic standpoint; the Barracuda is expected to be slightly smaller than the current Challenger.