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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Dodge revives Challenger T/A and Charger Daytona trims for 2017

Dodge is reviving the Challenger's T/A trim and the Charger's Daytona line for 2017. Introduced on iconic Woodward Avenue just days before the annual Woodward Dream Cruise kicks off, the new variants promise more performance hardware and sportier aesthetics. We'll start with the two-door. The Challenger T/A, available with either the R/T trim's 5.7-liter V8 or the fire-breathing 6.4-liter Hemi V8, is inspired by the Challenger T/As of old. That means a less restrictive, 2.75-inch active exhaust system and a conical Mopar air filter. But there's no clear bump in output – Dodge still lists the base 5.7-liter at 375 horsepower and the 6.4-liter model at 485 hp. But hey, they're going to look cooler. Unlike the Challenger Hellcat, which should have it as standard, Dodge is including a Satin Black hood on every Challenger T/A. In fact, Satin Black is a recurring theme on this Challenger's front fascia, roof, rear decklid, and T/A bodyside stripes. And yes, the 20-inch Mopar wheels are black, too – they're also an inch wider than normal. Dodge is offering the T/A in three different trims. The base T/A has everything we described above, while the T/A Plus adds some comfort features like heated and vented Nappa leather seats, an 8.4-inch UConnect system with Apple CarPlay/Android Auto, a six-speaker stereo, and a shortcut button for the Dodge Performance Pages. The T/A 392, meanwhile, adds the 6.4-liter V8, even wider wheels, and Brembo six-pot calipers. If you prefer smoking tires with four doors, there's the new Charger Daytona. No, there's not an enormous wing on the back. But Dodge added the same kind of engine/exhaust upgrades found on the T/A while upping the top speed from 135 to 150 miles per hour. Satin Black features prominently again, with hood and rear fender graphics. The roof is also black. Unlike the Challenger, Dodge is only offering two different versions of the Daytona – the 5.7-liter base model and the 6.4-liter version, called the Daytona 392. Prices for the Challenger T/A start at $38,485, including a $1,095-destination charge, while the T/A Plus adds $2,750. Adding the 392 means shelling out $45,090. For the Daytona, you'll need a check for $40,985 for the 5.7-liter or $46,090 for the 6.4-liter. Orders for the Charger Daytona open in September, while the T/A is a month later. Related Video:

MotorWeek remembers a better time for Mitsubishi performance

Dodge still knows how to create an capable performance car – look at the Hellcats, for example – but the same isn't true for Mitsubishi. With the Lancer Evo's demise, we don't expect driving enthusiasts to clamor for any of the Japanese automaker's other products. Things used to be different, though. As MotorWeek found in its new Retro Review, the 1991 Mitsubishi 3000GT VR4 and its sibling, the Dodge Stealth R/T Turbo, were impressive sports coupes in their day. Dodge and Mitsubishi packed a bevy of cutting-edge tech into the coupes. In these trims, both sported all-wheel drive, four-wheel steering, an adjustable suspension, active exhaust, and automatic climate control. The 3000GT VR4 upped the ante even more with active aero parts at the front and rear. Their 3.0-liter twin-turbo V6 was good for 300 horsepower and 307 pound-feet, which were good numbers at the time. This pair put all their gizmos to good use, too. MotorWeek compares the all-wheel-drive system's grip levels to a Porsche 911 Carrera 4. When was the last time you heard any favorable similarity between a Mitsubishi and a Porsche? The Stealth R/T Turbo and 3000GT VR4 came from a special time for Japanese sports coupes, when every brand had a halo model. Whether you were looking at Nissan 300ZX, Mazda RX-7, Toyota Supra, or even the Acura NSX, there was a lot to like on the market. MotorWeek's latest Retro Review offers a great reminder of that period.