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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Dodge Challenger Shakedown: '71 body, new guts

While Jeep has created a number of vintage-bodied custom vehicles with modern components, this year's SEMA show plays host to Dodge's take on the idea. The Shakedown concept began life as a 1971 Challenger and ditched almost everything in it, including the engine and chassis. What's left is a modern car with a retro look. The chassis was a particularly complicated part of the job, since the Challenger was originally a unibody car. However, Dodge chose to separate the Challenger's iconic body from its structural parts, and moved it onto a custom, one-off chassis from which the body can be removed as needed. The chassis also carries lowered suspension, Challenger Hellcat brakes, and a 6.4-liter 392 Hemi V8 connected to a six-speed manual transmission from the Viper. Dodge also installed the engine using the new Hemi engine swap kit from Mopar. With the shaker cold-air intake and custom exhaust, the Shakedown's powerplant makes 485 horsepower. View 13 Photos The body itself received plenty of tweaking as well. Dodge shaved off the drip rails, door handles, and turn signals for a cleaner look, and also fitted the grille, headlights, and taillights from a 2017 Challenger. The whole thing is finished in matte black paint with a "vibrating" stripe offset on the left side. The Shakedown also gets 20-inch Slingshot rear wheels and a pair of custom 19-inch versions for the front. On each fender is a bright red "392" decal that uses the same font as the labels on classic Mopars 360 cubic-inch V8s. Inside, the Shakedown gets the same radical upgrade as the chassis. Two Viper seats accompany a Viper steering wheel, and the rear seats are gone altogether. The Viper gearbox is shifted with a Challenger Hellcat gear knob, and carbon-fiber accents and leather adorn the wheel, door panels, instrument panel and center console. Related Video: Image Credit: FCA, Joel Stocksdale SEMA Show Dodge Coupe Concept Cars Performance

2015 Dodge Charger SRT Hellcat revealed [UPDATE]

Almost immediately after we drove the 2015 Dodge Challenger SRT Hellcat, we began wondering: what's next? Pumping 707 horsepower into the Challenger seemed so crazy - and so intoxicating - we just assumed that Dodge would try that trick again.
Rumors swirled about a Charger Hellcat. Frankly it makes even more sense than the Challenger version. The Charger is a bigger car, and Dodge has never been shy about dropping monster engines under its hood. Hell (cat), we've seen Charger mules running around town that appeared to be the super sedan.
And finally, it's here. The 2015 Dodge Charger SRT Hellcat was revealed today at a preview event near Detroit, and it will be a centerpiece of the Chrysler display this weekend at the Woodward Dream Cruise.