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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

2015 Dodge Challenger SRT Hellcat with '600-plus horsepower' officially unveiled [w/video]

Dodge has officially unveiled the most powerful vehicle to ever wear the Challenger name - the SRT Hellcat - complete with over 600 horsepower courtesy of a supercharged, 6.2-liter Hemi V8. It will be offered alongside the 485-hp Challenger SRT.
The new, force-induced V8 isn't just the most powerful ever fitted to the Challenger, it's the most powerful eight-cylinder Chrysler Group has ever built. Power figures aren't finalized, so expect to see "over 600 hp" bandied about quite a lot. That fury will be channeled through either a six-speed manual or eight-speed automatic. Yes, over 600 ponies through an eight-speed auto. So far, the only vehicle we know of that delivers more output through that many gears is the as-yet untested Chevrolet Corvette Z06. Sadly, we don't have performance metrics just yet, although if this thing can't crack four seconds to 60 miles per hour, we'll be pretty surprised.
As is the theme nowadays, the 2015 Challenger SRT features a number of driving modes, governing power output, shift speeds for the 8AT, steering effort, traction control settings and suspension settings. There are three pre-programmed options - Default, Sport and Track - and a Custom mode that allows drivers to mix and match to their heart's content.

Dodge Viper recall requires small-handed mechanics

It has been over a year since Chrysler first announced its recall of 3,660 2003-2004 Dodge Vipers because the airbag could suddenly deploy. The repairs are finally beginning, and it appears to be a nightmare for mechanics.
According to the automaker's filing with the National Highway Traffic Safety Administration, the airbag control module can fail, which causes the bag or the seatbelt pre-tensioner to deploy without warning. It took over a year to design the new parts, according to The New York Times. However, Chrysler finally has a new "jumper harness with an in-line diode filter circuit" ready to fix the problem.
The dilemma now moves to the mechanics who have to actually install the part. A 47-step guide from Chrysler explains that the procedure should take about two hours. It's not an easy job, though. Most of the dashboard has to be taken apart, and the instructions include this helpful bit of advice: "Installing the jumper harness and filter box into position is not an easy task. Patience, perseverance, and small hands are required." We wish the best of luck to them. The fix comes just in time for the Vipers to enjoy the summer sun.