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Ram exec: first 30-mpg pickup truck will 'win'

It is totally possible, today, to take the Ram 1500 EcoDiesel pickup truck, load it up with gear and people, and drive it from Texas to Michigan while getting 38 miles per gallon. We know because we did it. Officially, though, the 1500 gets just 20 mpg combined. A more impressive number is the 28 mpg on the highway. Bob Hegbloom, the Ram brand director, thinks that there's a more important fuel economy target to hit: 30 mpg. Whichever truck company can manage that feat, he recently told Automotive News, "wins." It's kind of an obvious thing to say, but in the 1500 with both the EcoDiesel and the V6 Pentastar engine, Hegbloom said, "fuel economy is so important." Hegbloom didn't promise that the next EcoDiesel truck will manage to get on up over the 30 hump, but he did say that Ram is not sitting still when it comes to fuel economy. "I just want to have continuous improvement and to keep gaining every day," he said. "We sat still in the past and it doesn't lead to a great place."

Mopar highlights wild SEMA creations, AWD Challenger Concept

Thanks to 15,345 square feet of display area, FCA US' Mopar division certainly has ample space to display its parts and accessories at the SEMA Show. To lure attendees to check out all of those cars and components, the company is now revealing ten tuned vehicles for this year's aftermarket event. This isn't even the brand's whole fleet for the show, but it includes some major highlights for Dodge and Ram fans. A lack of traction traditionally makes rear-wheel-drive muscle cars dismal to drive when the weather gets slippery, but the Dodge Challenger GT AWD Concept (above) solves that age-old problem at SEMA. In addition to powering all four wheels through an eight-speed automatic, it boasts an angry-looking, wide-body kit with aggressively flared wheel arches. The asymmetrical stripe with Header Orange accents also adds some extra panache to the Destroyer Grey and Matte Black color scheme. The coupe can back up the macho look thanks to the Scat Pack 3 Performance Kit that adds 75 horsepower and 44 pound-feet of torque to the 5.7-liter V8. However, before you get too excited about driving one this winter, FCA US spokesperson Ariel Gavilan tells Autoblog: "It is only a concept." Mopar isn't done tuning Dodges for SEMA. The Charger Deep Stage 3 shows what's possible with the company's catalog by packing the Scat Pack 3, strut tower braces, coilover suspension kit, and bigger brakes. Meanwhile, the blacked-out Dart GLH Concept tries to harken back to the style of the famous Omni GLH by fitting a red-accented body kit, including a Mopar Performance aluminum hood. If the standard Ram 1500 Rebel is somehow too subdued, check out the Rebel X (right) in a vibrant shade called Copper. To be ready for anything offroad, it wears some muscular flares to fit 17-inch beadlock wheels and 35-inch Toyo tires. A concept, two-piece front skid plate protects the front. Drivers should also be comfortable no matter where they drive thanks to prototype Katzkin leather seats and a concept air-ride suspension. Chrysler enjoys some mods, as well. The 300 Super S has suave style with Matte Cerulean paint, concept 22-inch wheels, and a grille with little Mopar Ms dotted around it. Performance also sees a boost with a tuned engine, bigger brakes, and coilover kit. The gray 200 S Mopar is similarly stylish with a complete body kit, including a conceptual, dual-vented hood. Fiat and Ram's commercial models aren't left out of the SEMA fun, either.

2014 Challenger R/T Shaker, Mopar '14 Challenger bring back iconic hood

Enamored of the Dodge Challenger but wish you could get one with a shaker hood? We've got good news, because Dodge and Mopar have teamed up to bring it back.
The 2014 Dodge Challenger R/T Shaker packs the same 5.7-liter Hemi V8 as the standard Challenger R/T, but upgrades the business end with a through-the-hood exposed cold-air intake system. The retro hood scoop protrudes from the center of the hood in satin black (matching the decklid spoiler) to feed the Hemi and shakes with the engine just like the original from 1970. The Shaker model also comes with a Super Track Pak that adds a new steering rack, brake linings, shocks and 20-inch Goodyear Eagle F1 Super Car rubber. You can also shut off the stability management system completely in this car. A series of interior and exterior trim enhancements round out the look. The whole package adds $2,500 to the price of a Challenger R/T Classic for an all-in MSRP of $36,995.
In case that's not enough, Dodge is also offering a limited-edition Mopar Challenger that follows the 2010 Mopar Challenger, 2011 Mopar Charger, 2012 Mopar 300 and 2013 Mopar Dart. Limited to just 100 examples, the 2014 Mopar Challenger gets the same Shaker hood intake, unique graphics and wheels, an enhanced interior and a long list of optional extras from the Mopar parts catalog. Dodge isn't saying just yet how much the Mopar Challenger will cost, but you can bet it will command a considerable premium for the exclusivity alone.