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Star Wars Episode VII ad is a force for Dodge

Happy Star Wars day! Some of you might be bleary eyed and begging for coffee after attending midnight screenings of Star Wars, Episode VII: The Force Awakens last night (*raises hand*) but the show must go on. And for Dodge, that show has been all about Star Wars. While the entirety of FCA joined the tie-in marketing campaign for the long-awaited JJ Abrams blockbuster, Dodge made out the best. According to Wards Auto, the brand's The Force Gathers spot took the top spot in this week's most engaging automotive ads, capturing nearly a quarter of share-of-voice ratings and garnering over a quarter-of-a-million earned online views. Since the ad began airing earlier this month, it's scored over 430,000 views on YouTube alone. The relatively simple ad evokes Darth Vader and his legions of storm troopers. In the 30-second spot, a black Viper leads six long columns of white Chargers, Challengers, and Durangos while John Williams' iconic Imperial March blares in the background. It ends at the stand of an overwhelmed pair of valets outside a screening for Episode VII. We've embedded the spot at the top of the page if you haven't seen it. Check it out, and may the Force be with you. Star Wars, Episode VII: The Force Awakens is in theaters today. Related Video:

All-wheel-drive Dodge Challenger GT confirmed by EPA website

The US Environmental Protection Agency accidentally confirmed the upcoming Dodge Challenger GT by posting fuel economy figures for the all-wheel-drive variant of the muscle car. According to FuelEconomy.gov, the Challenger GT, which will come with the 3.6-liter V6 when it's released, is rated to get 18 miles per gallon in the city and 27 miles per gallon on the highway, giving the vehicle a combined rating of 21 miles per gallon. Those figures are slightly lower than the rear-wheel-drive Challenger with the same engine, which gets 19 miles per gallon in the city and 30 miles per gallon on the highway. While previous reports indicated that Dodge is planning to release the all-wheel-drive Challenger GT sometime in 2017, the automaker hasn't confirmed the vehicle. (Mopar's all-wheel-drive concept from last year's SEMA Show is pictured above.) With the EPA putting out the car's official fuel economy figures, the all-wheel-drive muscle car is definitely coming, and should be here before the entire Challenger lineup gets its expected redesign in 2018. And yes, we're still hopeful that the so-called Challenger ADR we saw in spy photos means we'll see all wheel drive and Hellcat power. Because Hellcat everything. Related Video:

Motorweek goes retro with '80s hot hatch shootout

Motorweek's decades of history on television make it the perfect medium to look back into the automotive past and see how things are different now. It recently added old road test videos to its YouTube channel of the Acura NSX and Toyota Supra, as well as the Ferrari F40. For one of its newest flashback clips, Motorweek has exhumed an affordable five-car challenge of 1986's premiere hot hatches.
By today's standards, this is an eclectic field that features fondly remembered classics like the Volkswagen GTI 16-valve and Acura Integra. However, it also throws in some nearly forgotten contenders like the Dodge Colt Turbo and Ford Escort GT. The angular Toyota Corolla FX16 GT-S rounds out the group.
It's fascinating to watch Motorweek run the quintet through the slalom, down the drag strip and on various roads. What's most striking in this clip is the difference in the definition of a performance car between then and now. With its 16-valve, 1.8-liter four-cylinder, the GTI is the burliest of the contenders with 123 horsepower, but it still takes 8.8 seconds to reach 60 miles per hour. By today's standards, that would make it a plain-jane economy car, and not even a particularly quick one.