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Dodge adds fire-breathing Durango SRT for 2018

The playbook for Dodge right now is pretty simple. Wring as much power out of as many things as humanly possible. Now comes the 2018 Dodge Durango SRT. Packing 475 horsepower and 470 pound-feet of torque, this seven-seat school bus will scoot to 60 miles per hour in just 4.4 seconds. Since the latest Durango launched for 2014, Dodge has unabashedly called it a three-row Charger. This beefy SUV makes that aggressive claim even more legit. "It does all the things we want a performance car to do," says Mark Trostle, head of performance, passenger, and utility vehicle exterior design. "It really is our three-row Charger." The 6.4-liter (392 cubic inches) Hemi V8 is considerably stronger than the already-potent 5.7-liter Hemi V8, which is rated at 360 hp and 390 lb-ft in the most powerful Durango available now. The SRT powertrain includes the TorqueFlight eight-speed automatic transmission used in the lesser Durango models (and many other FCA US vehicles), though it's calibrated specifically to the sportier demeanor of the SRT model. A similarly retuned full-time all-wheel-drive system rounds out the powertrain. Despite the fact this is a hot-rod SUV, it can still tow 8,600 pounds with a trailer, 1,200 pounds more than the most capable 2017 Durango (the rear-wheel 5.7-liter variant). View 9 Photos The Durango SRT is an obvious move for Dodge. The Jeep Grand Cherokee, which is built on the same platform in the same factory in Detroit, already has an SRT model. With rumors of a Hellcat-powered Grand Cherokee swirling and another Demonic Challenger on the way, the Durango was overdue for an engine upgrade. "When we launched the Durango in 2014, this is the one we really wanted," says Tim Kuniskis, head of FCA US' passenger car brands. There's no doubt this is an enthusiast-oriented SUV. Dodge even went to the trouble of certifying the Durango SRT's 12.9-second quarter-mile time with the NHRA and tested it a Virginia International Raceway. Buy a Durango SRT, and you get a full day at the Bob Bondurant School of High Performance Driving. When's the last time anyone did all of that with a three-row ute? It certainly looks the part. The hood bulges with new air-ducts to help keep the big Hemi chilled appropriately. There's a new front fascia with more air vents and LED fog lamps. Plus, the grille takes on a menacing new glare with a mesh pattern, and the body gets wider wheel flares. Click through the gallery, it really does look like a Charger from some angles.

Dodge Charger and Challenger go Plum Crazy for Woodward Dream Cruise

Dodge will be rolling through a purple haze at the 2015 Woodward Dream Cruise on August 15 with the reintroduction of Plum Crazy to the color options on most trims of the 2016 Challenger and Charger. To premiere the latest use of the wild shade, the brand's display at the annual Detroit-area automotive event will be showing off violet versions of the 2016 Dodge Challenger 392 Hemi Scat Pack Shaker and Charger R/T Scat Pack. The brash tone originally debuted in 1970, but Dodge has kept the lavender hue special in recent years by limiting the option to specific trims. It was last offered during the 2014 model year on R/T and SRT trims of the two vehicles. Practically any buyer will be able to go Plum Crazy if they want. On the Challenger, the color will be available on the SXT Plus, R/T models, Hemi Scat Pack Shaker, SRT 392, and SRT Hellcat trims. The choices for the Charger will be similarly broad, including the SXT when ordered with 20-inch wheels, R/T versions, SRT 392, and SRT Hellcat. Customers desperately wanting a vehicle in the insanely violet shade will be able to place the first orders in September, and dealers will get the chance from October through the end of the year. Production of the lavender muscle cars will then commence in November. Dodge Debuts Plum Crazy Heritage Hue for 2016 Challenger and Charger at Woodward Dream Cruise, Provides Collector-demanded Production Numbers for High-impact Paint Colors New 2016 Dodge Challenger 392 HEMI Scat Pack Shaker and Charger R/T Scat Pack Models in Plum Crazy Will Be Shown at the Dodge Display at 13 Mile and Woodward Ave in Royal Oak, Mich.

Lackluster Dodge Dart sales trigger layoffs

Hidden amidst the overall very positive sales figures that Chrysler released earlier this week were a few disappointments, the biggest of which may be the Dodge Dart. While Dodge sales in general were down 11 percent from a year ago, the Dart's poor figures stood out from the rest - with 4,888 units sold, the Dart was down 37 percent in February.
It comes as little surprise, then, that the automaker has announced layoffs at its assembly plant in Belvidere, IL. According to The Daily Herald, Dodge will temporarily lay off 325 workers "to balance vehicle supply with current sales demand." Put more simply, there are more Darts than buyers at the moment...
We don't think the Dodge Dart is a bad car, but it's playing in a market that offers a few standout sellers, like the Chevy Cruze, Ford Focus, Honda Civic and Toyota Corolla. According to AutoPacific analyst Dave Sullivan, as quoted by The Daily Herald, "great incentives on the Dodge Avenger" are also partly to blame for the Dart's poor showing.