2008 Chrysler Town And Country on 2040-cars

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Chrysler 200 subtitles performance in latest round of advertising

Every once in a while, we come across a car video narrated in a foreign language and subtitled in English. They usually center on foreign-made automobiles, but this latest series of videos comes straight from Detroit.
Airing for the first time during's NFL broadcasts, these four commercials for the 2015 Chrysler 200 were produced by Wieden + Kennedy Portland - the same advertising firm that created the now-legendary Eminem spot for the last-generation 200.
Each clip in the "Ready to Take on the World" campaign highlights a different aspect of the American sedan and is narrated in Japanese, German or Swedish - each with English subtitles - associating the 200's Japanese level of quality, German performance and Swedish safety standards. But while the clips are ostensibly set in Japan, Germany and Sweden, Automotive News reports that they were actually filmed at home in the US.

Chrysler Recalls Over 566,000 Trucks, SUVs

Fiat Chrysler is recalling more than 566,000 trucks and SUVs in two recalls for malfunctioning fuel heaters that can cause fires and a software glitch can disable the electronic stability control. The recalls bring the newly merged company's total for the year to 6.4 million vehicles worldwide and 5.1 million in the U.S. as it continues to struggle with reliability problems. It was not immediately clear whether those totals were annual records. On Tuesday, its longtime quality chief abruptly left after Fiat Chrysler performed poorly in Consumer Reports magazine's annual reliability rankings. The largest of two recalls announced Wednesday covers almost 382,000 Ram 2500 and 3500 pickups and Ram 4500 and 5500 chassis cabs from 2010 through 2014. In trucks with 6.7-Liter Cummins diesel engines, corrosion on a fuel heater terminal could cause overheating, fuel leaks and fires. Chrysler is not aware of any fires or injuries. Owners could be warned by an odor of diesel fuel. Customers will be notified by letters starting in December. Dealers will install upgraded terminals and fuel heater housings could be replaced. The second recall covers more than 184,000 Jeep Grand Cherokee and Dodge Durango SUVs from 2014. A debris cover over a circuit board in the steering column control module can disrupt communications and disable the stability control. The problem was discovered when dealers started getting reports from customers that electronic stability control warning lights were coming on. Fiat Chrysler says it knows of no crashes or injuries caused by the problem. Technicians will upgrade software to fix the SUVs, and customers will be notified in December. Fiat Chrysler has issued 33 global recalls and 27 in the U.S. so far this year. Doug Betts, its longtime quality chief, left the company to pursue other options after Consumer Reports' survey-based rankings this year showed four FiatChrysler brands at the bottom of its list. Dodge, Ram, Jeep and Fiat performed worst of 28 brands ranked by the magazine. Company spokesman Eric Mayne said Fiat Chrysler's recalls average fewer than 200,000 vehicles each, below the industry average of 301,000. That means the company is responding quickly to problems, he said, adding that eight of its 27 U.S. recalls were announced before the company received any consumer complaints. Chrysler is not alone with a high number of recalls so far this year.

Trump is pleased with FCA's investment in Michigan and Ohio, but it wasn't done for him

Fiat Chrysler announced yesterday that it would be spending $1 billion on vehicle production in both Michigan and Ohio. The company estimates that its investment will yield about 2,000 jobs between both states. In addition to attracting our attention, it caught the gaze of President-elect Donald Trump, who tweeted praise to both FCA and the Ford Motor Company. He praised the latter for the company's move to cancel a new factory in Mexico. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Trump's writing also seems to imply he deserves a certain amount of credit for these shifts to American production. However, as Sergio Marchionne, CEO of FCA, explained to the press in a conference today, Trump and his impending administration had nothing to do with the decision. He said the decision to invest in the plants in Michigan and Ohio were in place well before Trump was going to be the President of the United States. In addition, he said that FCA has not been in contact with Trump or any of his colleagues regarding the decision. Marchionne also stated that neither he nor the company was making any preemptive plans for manufacturing locations the light of the upcoming Trump presidency. Rather, he said that the company will change to address regulations that are actually passed, and the only way the company could change plans ahead of new laws or taxes would be with more information and clarity. We assume that a "big border tax" isn't specific enough. Still, the fact that automakers are going out of their way to make and clarify announcements about manufacturing illustrates the massive attention Trump brings with every Tweet. Related Video: Government/Legal Plants/Manufacturing Detroit Auto Show Chrysler Fiat Sergio Marchionne FCA 2017 Detroit Auto Show