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Chrysler 200 subtitles performance in latest round of advertising

Every once in a while, we come across a car video narrated in a foreign language and subtitled in English. They usually center on foreign-made automobiles, but this latest series of videos comes straight from Detroit.
Airing for the first time during's NFL broadcasts, these four commercials for the 2015 Chrysler 200 were produced by Wieden + Kennedy Portland - the same advertising firm that created the now-legendary Eminem spot for the last-generation 200.
Each clip in the "Ready to Take on the World" campaign highlights a different aspect of the American sedan and is narrated in Japanese, German or Swedish - each with English subtitles - associating the 200's Japanese level of quality, German performance and Swedish safety standards. But while the clips are ostensibly set in Japan, Germany and Sweden, Automotive News reports that they were actually filmed at home in the US.

Hyundai-Kia claims 'greenest' title from Honda, Big Three still big losers

Let's start with the good news. On average, any new car you buy in the US today will be 43 percent cleaner than any average new car in 1998. Here's some more good news, for Korea anyway, Hyundai-Kia has been named the cleanest automaker in the latest study by the Union of Concerned Scientists (UCS), which looked at 2013 model year vehicles sold between October 2012 and September 2013 from the top eight automakers (by volume). The bad news? The big three Detroit automakers are, on average, still making the dirtiest cars in the showroom. The big three Detroit automakers are, on average, still making the dirtiest cars in the showroom. The problem for Ford, General Motors and Chrysler lies in their trucks, which sell well but tend to have pretty bad fuel economy (compared to sedans, at least). The UCS calculates its list by averaging "the per-mile emissions for each light-duty vehicle sold by each automaker" and then factors in "the fuel economy, fuel type, and sales volume of each type of vehicle sold by each automaker" and "the upstream global warming emissions from producing and distributing the fuel used by each vehicle, as well as emissions from the vehicles themselves." That all means that, the more trucks you sell, the worse you're gonna do. Then again, the more trucks you sell with 18 mpg, the more you're helping drivers put CO2 into the air, so the UCS is doing a fair comparison of the things that this study is trying to track. More details on the methodology are available on page six of the study PDF. In case you were wondering (we were), UCS did make sure to use the revised mpg numbers for Hyundai and Kia models that were originally overstated. Hyundai has apologized for and fixed those figures and even with the new, corrected numbers, Hyundai's total emissions are dropping at a rate of about three percent a year, enough for it to take the greenest company title for the first time. In fact, this is the first time that an automaker other than Honda has come out on top in the UCS ranking, which has been released six times now, including the first one in 2000 (which looked at 1998 model year data). In 2010, Honda was almost knocked off the winner's perch by both Hyundai and Toyota, but managed to hold on. Chrysler, on the other hand, came in dead last (again) in the ranking of the top eight automakers, snagging the "dirtiest tailpipe" award once (again). Read the UCS' press release below.

2017 Chrysler Pacifica Hybrid: The 80-MPGe minivan [w/video]

As automakers rush to add hybrids and plug-ins to every type of vehicle, one popular segment has been overlooked: minivans. If the idea of a hybrid minivan makes sense to you, that's because it's a smart idea, and one that we're surprised hasn't happened yet. So kudos to Chrysler for not just making it happen, but for creating a plug-in version with an estimated 80 miles per gallon equivalent. You can read all the practical details of the 2017 Pacifica (not Town & Country) here. For the sake of this story, we'll focus on what's different with the hybrid model. Yes, Chrysler is just calling it Pacifica Hybrid, not Plug-In Hybrid, because the company's executives think that when people hear "plug" they think "range anxiety" and freak out. That's not a worry here, though, because when the 16-kWh battery runs out of juice, the 3.6-liter Pentastar V6 kicks in and the minivan functions as normal. Just don't run out of gas. With a full charge, the Pacifica Hybrid can travel up to 30 miles on electric power. And though the gas engine is the same 3.6-liter V6 found in the non-hybrid model, it's detuned to 248 horsepower and 230 pound-feet of torque. Charging the battery takes just two hours on a 240-volt plug, and Chrysler houses the battery pack underneath the floor in the middle of the van, where the wells for Stow 'N Go seating are found on gas-only models. So no, you can't get Stow 'N Go seats on the hybrid, but the third row does still fold into the floor. Powertrain aside, the Pacifica Hybrid is nearly identical to its gas-only sibling, save the addition of the charge port on the driver's side front fender. Unique wheels in 17- and 18-inch sizes can be had, and the Pacifica Hybrid only comes in Touring and Limited Platinum trims. You can read more details on the hybrid system in the release below. First hybrid powertrain in minivan segment "Due to its large footprint and multiple daily trip patterns, the minivan is ideally suited for electrification technology," said Bob Lee, Vice President and Head of Engine, Powertrain and Electrified Propulsion Systems Engineering, FCA – North America. "The all-new 2017 Chrysler Pacifica lives up to this promise and then some, with efficiency, power and refinement." Launching in second half of 2016, the Pacifica Hybrid is the industry's first electrified minivan.