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Junkyard Gem: 1979 Chrysler Cordoba

The original Cordoba personal luxury coupe, which debuted for the 1975 model year, was a big hit for Chrysler. Through the 1979 model year, it was based on the successful Chrysler B-Body platform, making it a sibling to the Dukes of Hazzard Charger and Governor Moonbeam's Plymouth Satellite sedan. I see a surprising number of Cordobas showing up in the self-service wrecking yards I frequent in California and Colorado, and this two-tone '79 showed up in a San Francisco Bay Area yard a while back. You could get the 1979 Cordoba with typical 1970s fuzzy-velour seats, but this one has the iconic Corinthian Leather of Ricardo Montalban fame. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Yes, soft Corinthian Leather! This one has just about every possible option, if we are to go by the information in the brochure. The vinyl landau roof and two-tone paint were for serious buyers only. This V8 is either a 318 or a 360, and we won't discuss the depressing power figures that you get with engines of the late 1970s. Worth restoring? Not in this kind of condition. Source of parts for other, more valuable B-bodies? Yes. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery Junked 1979 Chrysler Cordoba View 17 Photos Auto News Chrysler

Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

Chrysler's Woodward Dream Cruise festivities include Ram concept truck debut

The streets will be crowded next weekend along Woodward Avenue in Royal Oak, Michigan for the 19th Annual Woodward Dream Cruise. As part of the run-up to the festivities, Chrysler has announced that all of its brands - Chrysler, Jeep, Dodge, Ram, Fiat, SRT and Mopar - will bring along their latest vehicles. Also included will be a collection of classic American cars and various activities for attendees at the official Chrysler location on the corner of Woodward and 13 Mile Road.
Special to this year, Ram brand director Bob Hegbloom and head of design John Dehner will unveil a Ram concept truck on Saturday. Chrysler will also bring Ryan Friedlinghaus of West Coast Customs fame along to show off a few custom Chrysler-made vehicles of his own. Fans of the brand on Facebook will get the chance to virtually customize a vehicle from the automaker's portfolio, with the winner getting their dream car built for them by Chrysler. Pretty cool stuff, no?
As in past years, Ford and General Motors will have an official presence at the event as well, and you can expect to see plenty of cars of all makes and models from all parts of the globe. The madness starts this Friday, August 16, from 4:30 PM to 10 PM, with the main event taking place on Saturday, from 9 AM to 9 PM. For more details on the show, including events and their times, check out the press release below.