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Chrysler releases Born Maker ad campaign for 2015 200 [w/video]

"The 200 sets the benchmark, for us, on how we plan to develop cars going forward." - Marissa Hunter
Is the 2015 Chrysler 200 the most important new product for Fiat Chrysler Automobiles? While it is certainly debatable, we'd be strongly inclined to say "yes." As the first competent midsize sedan that Chrysler has released in the better part of two decades, the new 200 is absolutely crucial to achieving the brand's goal of becoming FCA's "mainstream" manufacturer.

2018 Chrysler Pacifica Hybrid | Mountain road / fuel economy review

PORTLAND, Ore. — I don't have children, which makes it a wee bit difficult to fully appreciate and evaluate every nuance of the 2018 Chrysler Pacifica Hybrid. I'll leave that to Editor-in-Chief Greg Migliore and any other proud parents at Michigan HQ where the long-term and extremely blue Pacifica resides. However, with an extremely beige Pacifica Hybrid in my driveway this week, I figured I could tackle something that's difficult to fully evaluate in the Mitten State: mountain road driving. You know, that thing families totally care about, right after safety ratings and cupholder count. ... Or not. Again, no kids. Admittedly, putting it through a fuel economy test seems more useful, so I did that too. Now, typically, minivans are huge boxes with a stratospheric center of gravity courtesy a whole bunch of steel, a whole bunch of panoramic sunroof glass, and a whole bunch of air ducting packed into the roof. This leads to a rather tippy driving experience that's exacerbated by a soft suspension intended to provide pillow-like comfort for the kiddos in the back. . This would apply to the regular Pacifica, but the Hybrid, it's different. Stuffed into the area where the Stow 'n Go seats would normally stow and go into, this plug-in hybrid's 96-cell lithium-ion battery pack is smack dab in the middle of the van and quite low to the ground. It's exactly where you'd want to stuff 568 extra pounds to counteract all that weight up high. It also settles that suspension down, resulting in a minivan that feels more buttoned down and poised with minimal rebound over bumps. Body roll is even kept nicely in check. This, despite balloonier, higher-profile tires than what you'd get in a comparable regular Pacifica. The steering could still use just a smidge more effort upon turn-in, but remains more reassuring and engaging than Honda's disappointingly loosey-goosey steering. Throttle response is different in the Pacifica Hybrid as well, providing ultra-smooth and torque-rich electric power delivery reminiscent of an EV. Even when the all-electric range has been depleted, the Pacifica Hybrid continues to feel more like an electric car than one that also has a gasoline engine aboard. It certainly helps that that engine is a smooth 3.6-liter V6 rather than a buzzy four-cylinder bound to make a racket. Unless you really gun the thing, it's difficult to detect when puttering around town or at a steady highway cruise. In total, the Pacifica Hybrid is better to drive.

Investors want answers about Marchionne’s final days

The mystery of Sergio Marchionne's surprise death last week continues, with investors now questioning the timeliness of disclosures by the company and family. Bloomberg reports that Italy's market regulator is making a routine check into how Fiat Chrysler handled communications regarding his illness. Fiat Chrysler's stock is down 12 percent in both Italy and on the New York Stock Exchange since the announcement of Marchionne's death. University Hospital Zurich last week issued a statement saying that Marchionne, who died July 25 while recovering from an unspecified should surgery, had been treated for more than a year for a serious illness that it didn't define. Marchionne's family told Reuters the companies hadn't been aware of his health conditions. The Italian business website Lettera 43 reported July 5, and FCA later confirmed, that Marchionne had undergone shoulder surgery in a Swiss hospital. But the company later denied a July 20 report by the website that Fiat Chairman John Elkann planned to meet with company leaders to divide Marchionne's responsibilities. Yet the FCA board indeed met on July 21 and chose Mike Manley, who had formerly overseen the Jeep and Ram brands, to succeed Marchionne as CEO. The company on July 25 published a brief statement acknowledging the former CEO's death. "Unfortunately, what we feared has come to pass. Sergio Marchionne, man and friend, is gone," Elkann said in the statement. Marchionne told no one outside his inner circle — reportedly not even Elkann — that he was seriously ill. His partner, Manuela Battezzato, who works in Fiat's press department, told Bloomberg that Marchionne's family didn't tell the company about his health condition. The famously hard-working CEO, who had quit smoking about a year ago, had also reportedly stopped responding to messages and calls from some advisors since the end of June. People close to him told Bloomberg that Marchionne died from complications following the shoulder surgery, including two cardiac arrests. Image Credit: Ferrari flags hang at half-staff at the Hungarian Grand Prix / Getty Chrysler Fiat Sergio Marchionne