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1950s car ads are timeless

Usually around the Super Bowl a few great car commercials show up, but for the most part auto ads today pale in comparison to the '1950s and '60s. In an era with a truly viable magazine industry, automakers would take out gorgeous full-page spreads to get the word out about their wares. It was also a time when imports were just hitting the US, and there was a boom in sports cars. Car and Driver has gone for a dig into its advertising archives from when the book was known as Sports Cars Illustrated for a truly great viewing experience. You can imagine a young Don Draper mulling over the copy for these ads, but some of it is laughably quaint today. For example, there's a great image of a driver whipping an Austin-Healey 100 around a track. The italicized red text proudly proclaims, "From 0 to 60 MPH in 10.5 seconds." One of the beautiful parts about these advertisements is that you seldom see photos of the cars. Instead, there are often detailed drawings that slightly distort the vehicles' lines. With this approach, the Porsche 356 ends up looking far more curvaceous than in real life. Plus, the front end of the Chrysler 300 looks large enough to land a helicopter on. The whole thing is worth scrolling through. There are some fascinating glimpses into auto history like an ad for Abarth exhausts before the brand was just known for tuning Fiats. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Chrysler Fiat Porsche Performance Classics porsche 356 abarth

Waymo heads to Atlanta to test its self-driving cars

Waymo continues to expand the pool of locations where it's testing its autonomous vehicle tech, and the latest destination is metro Atlanta. The former Google self-driving car company revealed the news on Twitter, noting that it's expanding considerably its geographic testing footprint now that it's got fully driverless test vehicles on the road in Phoenix. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Its test cars in cities outside of Arizona still have safety drivers at the wheel, but the more places it can get its Pacificas with autonomous tech on roads, the better for building an autonomous driving "brain" that can handle anything it encounters. Atlanta has some specific challenges, including bad traffic (commute and traffic issues are ranked among the worst locations in the U.S.) and one of the more dense greater metro areas in the U.S., and temperatures that regularly reach a humid 80+ degrees Fahrenheit. Metro Atlanta marks Waymo's 25th test city in total, including its recent return to San Francisco. Its testing so far has consisted of mapping the city with manually driven Waymo vehicles ahead of launching its testing program in full. A Waymo spokesperson provided the following statement to TechCrunch regarding the expansion: Now that we have the world's first fleet of fully self-driving cars on public roads, we're focused on taking our technology to a wide variety of cities and environments. We're looking forward to our testing in Metro Atlanta, and the opportunity to bring this lifesaving technology to more people in more places. Georgia Governor Nathan Deal also provided the statement below: With our talented workforce and legacy of innovation, Georgia is at the forefront of the most dynamic, cutting edge industries like autonomous vehicles. We are thrilled to welcome Waymo to our state because fully self-driving vehicle technology holds tremendous potential to improve road safety, and we are proud Georgia is paving the way for the future of transportation. Reporting by Darrell Etherington for TechCrunch.Related Video: Image Credit: Waymo Green Chrysler Technology Emerging Technologies Autonomous Vehicles Waymo

Fiat Chrysler quietly sends Pentastar logo out to pasture

Logos come and go, and in the case of the famed Chrysler Pentastar, it's on its way back out. The well-known five-sided emblem, which sits prominently atop the massive Chrysler Technical Center complex in Auburn Hills, MI, is officially going to be phased out now that the company has united with Fiat and formed the new Fiat Chrysler Automobiles.
As a nearly 50-year-old icon, though, the fate of the Pentastar has been deeply intertwined with Chrysler's history. Hemmings has an excellent recap of that history, from its development in 1962 by a Chrysler ad agency through to its temporary discontinuation during the disastrous marriage between the American company and Daimler-Benz, and then on to its revival during the time the automaker regained its independence.
If you've been a fan of Chrysler and its brands over the years, you're going to want to give this piece a read. Head over and take a look.