2014 Chrysler 300 Base on 2040-cars

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Chrysler 300 SRT dead in US, updated elsewhere

The Chrysler 300 SRT is officially dead here in the US, but the sedan's big V8 continues to rumble in a handful of other markets around the world. In fact, the model just received a refresh abroad to fit the standard version's recently updated styling. According to Car and Driver, customers in countries like Australia, Japan, South Africa, South Korea, and a few other places can stop by their local Chrysler dealer soon to pick up some of this imported muscle. For the refresh, the 300 SRT's 6.4-liter V8 remains under the hood producing 470 horsepower, and it's now hooked up to an eight-speed automatic gearbox. The styling also gets some updates like LED lights in the lower air dam, a reshaped mesh grille with the SRT logo, and a simplified design for the taillights. If it seems odd to go to the work of updating the 300 SRT's styling, while killing off the model in the US, the reason has to do with FCA's brand strategy here. Dodge is supposed to be the automaker's performance marque in America, and according to Car and Driver, Jeep gets to keep SRT branding on the Grand Cherokee because of the brawny SUV's popularity. That might not last much longer, because reports suggest a Hellcat-powered Trackhawk is on the way. Related Video:

UAW urging Chrysler to sell shares to investors

The United Auto Workers union is pushing Chrysler to sell 16.6 percent of its stock to investors in an attempt to establish the value of the shares. The UAW is currently locked in a lawsuit with Chrysler parent company Fiat over how much the Italian automaker should pay to buy shares from the trust fund. Last year, Fiat told the trust it intended to exercise its right to purchase 3.3 percent of the union's shares at issue. But the union contended the 54,154 shares were worth closer to $381 million instead of the $155 million Fiat offered.
Currently, the UAW owns 41.5 percent of Chrysler while Fiat holds 58.5 percent of the company. Currently, it's unclear whether the UAW could force Chrysler to put the shares on the open market. Doing so would be the first step toward a much-anticipated initial public offering. Chrysler has said it will comply with its shareholders agreement, and Fiat has echoed that tune. According to The Detroit Free Press, the UAW Retiree Medical Benefits Trust has declined to comment on the situation.

Marchionne hopes Apple will partner with Fiat

Apple wants to make a car. Fiat already makes cars. Therefore, Apple and Fiat should partner to make an Apple Car. Makes sense, right? Clearly, it's not quite that easy, but FCA chief Sergio Marchionne hopes that Cupertino will consider Fiat a worthy candidate for partnership, assuming, of course, that Apple follows through with its overtures into the automobile industry. Marchionne is, according to Bloomberg, a self-proclaimed "Apple freak" who owns every kind of product Apple makes. He suggests that he understands the tech company's needs and wants. "Apple has a language, and you have to be able to speak that language," said Marchionne. "Usually the industry comes into that dialogue with a high degree of arrogance as we know how to make cars. That's not very helpful as their syntax is worth more than our ability to build cars." By "syntax," we assume Marchionne means Apple's sleek and modern design language more than the code behind its software. It's interesting to note that the FCA CEO seems to indicate that Apple would bring more to any partnership than the automaker would. Fair or not, we'd wager that more buyers would care about a potential Apple Car's design and branding than would be concerned with which automaker helped assembled it. A partnership with Apple may be exactly the kind of cure that the FCA CEO believes ails the auto industry. After finding it impossible to further pursue industry consolidation, a tie-up with the massive tech industry, particularly Apple, could generate some much-needed positive cash flow. At present, though, it's all just conjecture – Apple hasn't offered any hints as to the true nature of its so-called Project Titan automotive project, and doesn't seem likely to anytime soon. Related Video: