2007 Chrysler 300c Srt-8 6.1 Lt Hemi V8 on 2040-cars

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Fiat GIF-based ads make our heads spin

Take a good, long look at the image above. Don't worry, it's completely real; you're not hallucinating. Would you believe that's an actual screencap from an actual ad commissioned by Fiat that's airing on actual television? Believe it.
The commercials started as a series of animated GIFs from The Richards Group for Fiat's Tumblr page, according to Adweek. Chrysler's Chief Marketing Officer reportedly liked them enough that he had them cut into ads for TV. The result is a combination of Internet meme heaven that includes the above horse mask and "Deal with it," animation, experimental filmmaking, cats, a person in a bunny suit twerking on a Fiat 500 and more general bizarreness.
Whatever your opinion on them, you have to admit that the advertising is certainly attention grabbing. Imagine looking up at the TV form your tablet to catch a glimpse of this weirdness. If you don't like them, Fiat is even giving people the chance to do a better job. Its Tumblr is open to submissions of new GIFs, which could lead to some very inappropriate and potentially hilarious results given the way that the Internet often works.

PSA shares rise following FCA's breakup with Renault

Shares in Groupe PSA, parent company of automakers Peugeot, Citroen and the DS brand, rose on Thursday as analysts considered the possibility that Fiat Chrysler could turn back to PSA after withdrawing its $35 billion merger offer for Renault. "Both parties have acknowledged the need for scale or [mergers and acquisitions] and may pursue other opportunities. If Nissan was an obstacle (to an FCA-Renault deal) PSA-FCA discussions could resume," wrote brokerage Jefferies. Back in March at the Geneva Motor Show, rumors started swirling that PSA was interested in a potential merger with FCA. Mike Manley, who took over at the helm of Fiat Chrysler following the death of Sergio Marchionne, had indicated a willingness to look into potential partnership options. Of course, that was all before FCA proposed a merger with Renault — with that deal now off the table, attention naturally turns back to PSA, which is also based in France. "We expect both shares to react negatively but see FCA having wider strategic options and Renault shares more downside risk near-term," said Jefferies. According to Reuters, PSA shares were up 1.5% at the time this was published, making it the top-performing stock on France's benchmark CAC-40 Index. Renault saw its shares slump 7%. Shares for FCA fell 3% in early trading on the Milan Stock Exchange. Considering that FCA said in its statement confirming the withdraw of its merger offer with Renault that "political conditions in France do not currently exist for such a combination to proceed successfully," we have to wonder how keen the company is to begin negotiations with another French automaker like PSA. Those thoughts were similarly voiced by Bernstein Research analyst Max Warburton, who said (via Forbes), "Expect PSA to rise on unrealistic hopes it may be FCA's next date." Earnings/Financials Chrysler Fiat Mitsubishi Nissan Citroen Peugeot Renault FCA renault-nissan

2017 Chevy Camaro Z/28 Nurburgring crash caught on video

A 2017 Chevy Camaro Z/28 prototype crashed Thursday morning during testing on the Nurburgring in Germany. The driver appears to be unharmed, and the Camaro was not severely damaged. You can see the crash happen near the 1:35 mark of the video. Everything is going fine as the camo-clad Camaro accelerates onto the 'Ring. But as the driver goes through a turn the back wheels lock up. The driver then nails the brakes, the front wheels lock up, and he careens into the rail, getting airborne in the process briefly. The driver then navigates the Camaro to the other side of the circuit. A crumpled front fender and maimed aero is the only damage. View 11 Photos Mishap aside, this is an excellent look at what we believe is the track-focused Camaro Z/28. We see the huge wing in back and smaller winglets in front reminiscent of the Corvette Z06's Z07 Performance Pack. The new Z/28 has a throaty, almost buzzy V8 sound. We predict the seven-speed manual transmission from the Corvette, and perhaps the new 10-speed automatic trans from the Camaro ZL1, will be available. This prototype has a huge, gaping grille, blacked out wheels, and an aggressive front splitter. Look for the Z/28 to go on sale next year. A General Motors spokesperson said the company doesn't comment on development testing, but noted that "safety is our overriding priority." Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Image Credit: Brian Williams / SpiedBilde Spy Photos Chrysler Coupe Performance Videos viral video chevy camaro z28