1964 Chrysler 300k on 2040-cars

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Chrysler CEO's brand vision: More products, tech, care and quality

The debut of the Chrysler Airflow battery-electric crossover at the Consumer Electronics Show was meant to be the harbinger of Chrysler's arrival as a 21st-century brand. After four months on the job as brand CEO, former Ford and Honeywell executive Christine Feuell opened up on her vision for the Pentastar in interviews with Automotive News and The Detroit News. When Stellantis asked each of its 14 brand chiefs for one word to describe their intentions, Feuell's word was "transformation," that overhaul seeing Chrysler become the mothership's "startup brand." The obvious sum of those two intentions is more technology, the good news about them is that there will be more product, the best news about them is that there will be more quality. The Airflow is said to arrive by 2025. Chrysler's two current products, the Pacifica/Voyager minivan and 300 sedan, will be replaced by new offerings that serve those same two segments but that are "a vast departure from what's in the market today." Beyond these three nameplates, visitors to Chrysler dealer lots will be able to choose from "a number of brand-new products that don't exist today." We'll guess there'll be one or two more crossovers in addition to whatever else comes, since that form factor hasn't begun to run out of steam. A couple more family conveyances after the Airflow would cement the Auburn Hills automaker as the people-hauler arm of Stellantis' U.S. quartet. We're told to expect something "in the largest segment," in TDN's words, but we're not certain if "largest" refers to the segment size or vehicle size.   Naturally, these transports will be electric, Chrysler aiming to be all-EV by 2028. Feuell said the Pacifica Hybrid has been able to poke its nose into a demographic of tech-friendly buyers, specifically, diverse millennial females with higher incomes. She wants to expand on that success, becoming an attractive option to families with a fair bit of disposable income — you know, Tesla buyers. Assuming she can translate her vision into good product, those shoppers will find in Chrysler "clean mobility, seamless technology," and unexpectedly rewarding ownership experiences.

US prepares to sue Fiat Chrysler over diesel emissions testing

NEW YORK - The Justice Department plans to file a civil lawsuit against Fiat Chrysler Automobiles NV over excess diesel emissions as early as this week if no agreement is reached with the Italian-American automaker, two sources briefed on the matter said on Wednesday. The Environmental Protection Agency in January accused FCA of illegally using undisclosed software to allow excess diesel emissions in about 104,000 cars and SUVs, the result of a probe that stemmed from regulators' investigation of rival Volkswagen AG. The EPA and California Air Resources Board have been in talks with FCA about the excess emissions and whether the agencies would approve the sale of 2017 FCA diesel models. A federal judge in California has set a May 24 hearing on a series of lawsuits filed by owners of vehicles against Fiat Chrysler and the Justice Department is expected to file its action by then if no agreement is reached. FCA said on Wednesday it believed that any litigation would be "counterproductive" to ongoing discussions with the EPA and California Air Resources Board. The company added that "in the case of any litigation, FCA US will defend itself vigorously, particularly against any claims that the company deliberately installed defeat devices to cheat U.S. emissions tests." The Justice Department took the same procedural step in early 2016 against Volkswagen, nearly four months after the German company admitted using software to emit excess diesel emissions in nearly 500,000 vehicles. The Justice Department has had an ongoing criminal investigation into FCA's conduct since last year, Reuters reported in January. The probe has turned up internal emails written in Italian and other documents about engine development and emissions issues, sources briefed on the probe said. U.S. regulators said FCA failed to disclose engine management software in 104,000 U.S. 2014-2016 Jeep Grand Cherokees and Dodge Ram 1500 trucks with 3.0-liter diesel engines. The European Commission has launched legal action against Italy for failing to respond to allegations of emission-test cheating by Fiat Chrysler in a procedure that could lead to the country being taken to court. The EPA has said the maximum possible fine against FCA could be $4.6 billion. In February, FCA said it had received requests for information and subpoenas from U.S. federal and state authorities, including the Securities and Exchange Commission, for diesel issues.

SRT pulling Vipers out of Le Mans

Last year, Chrysler campaigned a pair of SRT Viper GTS-Rs in the 24 Hours of Le Mans. It was the first time Auburn Hills had sent a team to the famous French endurance race since 2000, when the Viper ended a three-year winning streak in the GTS class. It finished in 24th and 31st places, woefully behind the Porsche 911 RSR that won the LMGTE Pro category. But this year it won't be back. According to a report from Sportscar365 citing a statement issued by SRT chief Ralph Gilles, the outfit turned down its invitation from the ACO that organizes the race, ending what could have been a multi-year campaign. Instead it's opting to focus on its Stateside campaign in the United SportsCar Championship. SRT sent Autoblog the following statement: "We regretfully and respectfully decline to participate in this year's 24 Hours of Le Mans," said Ralph Gilles, President and CEO of SRT (Street and Racing Technology) Brand and Motorsports, Chrysler Group LLC. "We are honored to once again be invited by the ACO (Automobile Club de l'Ouest) to compete in this historic event, and they were the first to be informed of our decision. We will remain focused on our North American racing program in 2014." In its place, the Ferrari 458 fielded by JMW Motorsport will be invited to fill the last slot in the class, leaving only the Corvette and Dempsey Racing entries to represent the United States in the race this year. "Hopefully, we'll continue to go to Le Mans for many years to come," as SRT's marketing chief Beth Paretta put it when announcing the effort a year ago, "but as a sports-car fan, if you can make the trip even once, it's worth it."