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Chevy: The Big Game

Chevrolet took an early lead for the 2015 Super Bowl advertising crown with its spot for the all-new, 4G LTE-capable Colorado pickup in a spot that simulated a problem with your TV. The stark, simple ad then states that if you're lucky enough to have an Internet-capable vehicle, like the new Colorado, you'd at least be able to stream the game. A clever, chuckle-inducing spot if there was one. Check out our full write up of the new, 2015 Colorado. Marketing/Advertising Chevrolet Truck Super Bowl Commercials Videos 2015 super bowl ad

eBay Find of the Day: 1990 Chevy 1500 454 SS with just 7 miles

When trawling the classifieds either on a buying mission or merely a time-wasting mission, we spend a lot of time poring over photographs comparing the seller's idea of "Like New!" with our idea of it. It's hard to argue with seven original miles on the odometer, though, which is what this 1990 Chevrolet 1500 454 SS has. It's being sold by Country Chevrolet on eBay, the same dealer who sold the truck to its one and only owner 25 years ago. The purchaser bought two of them and left this one in a garage under a car cover, said garage being less than seven miles away from the showroom floor. Better yet, you can buy with confidence because the seller "has collected all records," which we expect would be the slimmest manilla folder in the history of receipt-keeping. For those unfamiliar, the 454 SS was a half-ton, regular cab, 2WD pickup powered by a 454 cubic inch (7.4-liter) V8 with 230 horsepower and 385 pound-feet of torque shifting through a three-speed transmission. This was at the same time the Chevrolet Corvette used a 5.7-liter V8 producing 250 hp and 350 lb-ft. The pickup rode on exclusive wheels and only came in black with red cloth inside. The only extra-cost option on this example is an $18 locking fuel filler cap, which, according to the 454ss forum, means it should have cost about $18,460 out the door, the equivalent of about $34,000 today. At the time of writing there are zero bids, but proceedings open at $45,000 and Country Chevrolet wants $49,000 if you have to have your time capsule right now.

Was the C7 Corvette cut from Beyonce's Super Bowl halftime show?

Someone was bound to receive a free 2014 Chevrolet Corvette Stingray during the Super Bowl XLVII festivities; it just wasn't who we thought it was going to be. Despite a report back in December that superstar Beyoncé Knowles would be getting an all-new Corvette during her halftime performance, that turned out not to be the case. Joe Flacco, starting quarterback for the Baltimore Ravens, did in fact win a Corvette for his MVP performance.
So what transpired that prevented Beyoncé from rolling on stage in the new Chevrolet? Anyone who knows isn't telling, but according to Yahoo! Autos, General Motors said that for one reason or another a deal "did not work out," and it appears to have been an eleventh-hour change. Regardless of who's to blame or what prevented this from happening, we're sure Chevy has had no problems getting attention for the C7 Corvette since it was introduced last month.