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Autoblog Podcast #327

New York Auto Show, Jim Farley interview, 2014 Chevrolet Silverado fuel economy, Ford fuel economy app challenge
Episode #327 of the Autoblog Podcast is here, and this week, Dan Roth, Zach Bowman and Jeff Ross talk about this year's New York Auto Show, Chevrolet's latest assault in the pickup truck fuel economy battle, and Ford's reward for developing a better fuel economy app. Dan also has an interview with Ford's Jim Farley about the future of Lincoln. We wrap with your questions and emails, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Keep reading for our Q&A module for you to scroll through and follow along, too. Thanks for listening!
Autoblog Podcast #327:

Camaro driver clocked at 171 miles per hour

Chevy's 2016 Camaro SS is a fantastic piece of automotive engineering. It is also, apparently, very, very fast. This latter fact was perfectly illustrated when, on April 8, a Camaro SS driver was nailed in Two Harbors, Minnesota for doing 171 mph. According to WFAA, the unnamed speed demon was flying down Highway 61 near Two Harbors when Hermantown, MN Deputy Police Chief Shawn Padden clocked him at an eye-watering 171 mph. He then recorded the speeder at 168 and 141. At the time, Deputy Chief Padden was working with Minnesota State Patrol on an anti-DWI program called "Toward Zero Deaths". Padden, who was interviewed by the Duluth News Tribune, said he was surprised at the driver's sheer speed. "When he went by me, it was a blur," Padden told the News. "You get used to seeing people going 65 or 70 and what that looks like. But I've never seen anything like this. It's like a rocket on wheels." Fadden chased the Camaro down eventually, but it took some doing. To catch the Camaro, he pushed his Dodge Charger Pursuit to 135 mph just to get into range so the Camaro could see his emergency lights. The speeding driver was ticketed for careless driving, but may lose his license due to a Minnesota law that gives courts the option of revoking licenses for drivers caught doing more than 100 mph. News Source: WFAA, Duluth News Tribune Weird Car News Chevrolet Dodge Driving Safety Coupe Police/Emergency Performance Sedan camaro ss camaro

Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.