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2015 Chevrolet Trax

After the obligatory product presentation for the 2015 Trax, I caught up with Steve Majoros, Chevrolet's director of marketing for crossovers and cars, and asked him to elaborate on which markets his planners believe will be the hot starters for this tiny CUV. Without much hesitation, Majoros began to click off traditional sales havens for Subaru, namely, New England and the snowy bits of the East Coast, Colorado and the Pacific Northwest. That news might not surprise you, but it did me. Perhaps it's something as basic as the Trax's tall-hatchback looks, or the emphasis Chevrolet put on the urban driving cycle during my test in San Diego. But before my chat with Majoros, I'd considered this a crossover pointed at the Millennial city mouse more than his bumpkin cousin. But a closer look had me re-examining the granola cred of Chevy's smallest crossover. Having spent my fair share of time in New England and around New Englanders, I started by mentally listing the Trax's Subaru-like traits: practicality, thrift, all-weather ability and, well, just a dash of ugliness. (I suppose a hatchback needn't always be ugly to sell in Maine, or Boulder or Portland... but a 'distinctive' face doesn't seem to hurt.) After a day of driving through sunny San Diego and its surroundings, I can say that Trax makes an interesting case for itself against the standard bearers of the L.L. Bean set, but I'm less sure of its argument for young urbanites. The Trax looks a lot like an Equinox whose suit shrunk in the wash. Chevy's has downsized its own, rather conservative crossover styling to fit the proportions of the subcompact Trax; to my eyes, it looks a lot like an Equinox whose suit shrunk in the wash. That's fine for offering a cohesive look for the Chevy family of crossovers, but it seems out of step with the rest of the segment. If the Trax's current competitive set were the cast of a high school-based TV show, the Kia Soul would play the lovable nerd, the Nissan Juke perhaps the outsider musician and the Subaru XV Crosstrek the athletic outdoorsy kid. Chevy may see the Trax as the hipster chick wearing intentionally ironic mom jeans, but to me the styling is a little too on the nose; more like an actual grownup trying to hang with the kids. These mom jeans are genuine. Per my earlier point, that quasi-conservative look may be just fast enough for staid New Englanders, but I have a hard time seeing the bluff, big-Bowtied front end playing in Bushwick or Wicker Park.

Ford, Toyota clean up in Best Car For The Money Awards

The U.S. News Best Cars for the Money Awards picks winners by looking at the average transaction price, five-year total cost of ownership, the regard a car has from the automotive press, reliability figures from J.D. Power and Associates and safety data from the National Highway Traffic Safety Administration and the Insurance Institute for Highway Safety. The result, according to the magazine, is "the best combination of critical acclaim and long-term value."
Ford nabbed six of the 21 categories that received awards this year, the Focus, Fusion, Fusion Hybrid, Taurus, Escape and Edge getting trophies. Toyota and its Lexus and Scion sub-brands took another five, the Tacoma and Tundra owning the two categories given to pickup trucks. The other ten awards were split between Honda with three, Buick with two, and one each for Subaru, BMW, Hyundai, Chevrolet and Mazda.
Follow the link to see all the winners and read about why they were chosen.

Some 2012-13 Chevy Volts may not have enough battery coolant

The 2012 and 2013 model year Chevrolet Volt extended-range plug-in vehicle may have a battery glitch caused by low coolant levels. No recall has been issued and General Motors is taking care of the issue at no cost to drivers. Some of the affected Volts may have lower-than-advisable coolant levels because of some pesky air pockets in the car's cooling circuit. When the coolant levels get too low, the charging system for the battery powering the car's onboard generator (i.e. the Rechargeable Energy Storage System, or the RESS) may be shut down, turning one's Volt into a run-of-the-mill gas-powered car, and a pricey one at that. The Car Connection says GM is advising owners of the '12 and '13 Volts to contact their local Chevy dealer for a free fix. GM representatives didn't immediately respond to a request for comment from AutoblogGreen for more details. We believe this is a separate issue than the one that brought 8,000 Volts back to the dealers for a battery coolant fix, what GM called a "voluntary customer satisfaction effort," a few years ago. General Motors sold 23,094 Chevy Volts last year after selling 23,461 Volts in 2012, so that fix-it list may get fairly lengthy. Check out a GM-Volt.com user thread related to this issue here. *UPDATE: Chevrolet spokesman Randy Fox confirmed in an e-mail to AutoblogGreen that the company issued a service bulletin to dealers that they may need to top off coolant levels on certain Volts because of the issue, and that the vehicle will "return to normal charging operation" once that's done.