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CA Chevy dealer allegedly adds $50K 'market value adjustment' to 2015 Z06

It seems to happen with every eagerly anticipated new car – dealerships, recognizing that crushing demand far outstrips the initial limited supply of a new model, inflate the price via a so-called "market value adjustment." We've seen it in the past with a number of new models, and now it's happening again with one of the Detroit 3's hottest vehicles. A dealership in Roseville, CA, outside of Sacramento, has allegedly attached a staggering $49,995 market value adjustment to a 2015 Corvette Z06. We say allegedly because, despite the evidence uncovered by BoostAddict, John L. Sullivan Chevy's online inventory listing doesn't display the price premium of the Z06 in question, a (normally) $93,965 model with the top-end 3LZ trim. It's unclear if either of the dealer's other Z06s, both 3LZs, one of which is in transit, will receive similar price adjustments. Now, legally, Sullivan Chevy isn't doing anything wrong here. Dealerships are under no obligation to observe a manufacturer's suggested retail price, a point General Motors' spokesperson Ryndee Carney pointed out to Autoblog via email. "For the Corvette Z06, Chevrolet has established a Manufacturer's Suggested Retail Price we feel is right for the market. Actual transaction prices, however, are the province of the dealer," Carney said, adding that a dealer zone manager will be discussing the price hike with the dealership. While we also reached out to the dealership over both the market value adjustment and the price of the Z06 as it appears on the company's website, we've yet to hear back as of this writing. Should they reply to our inquiries, we'll be sure to update you. Until then, we'd like to hear what you think about this case. Is Sullivan Chevy simply pricing the cars as high as it thinks the market can bear, or is this a cash grab for an hotly anticipated product? Have your say in Comments.

Next-gen Chevy Camaro ZL1 teases big changes under its camo

With work complete on the lighter, stiffer 2016 Camaro, it's time for Chevrolet's engineers to really start having fun by developing the next, ZL1 version. Here it is for the first time. Unfortunately, the muscle car is still wearing quite a bit of camouflage, but the concealment isn't enough to hide some of the meaner model's more obvious performance tweaks. Starting from the front, this Camaro now wears a much more aggressive front fascia with bigger air inlets. Managing the airflow around the engine bay is clearly a big deal because another photo reveals a fairly large extractor in the hood, as well. Moving down the profile, the lower side sills and orientation of the camo suggest some blistered fenders in the back to cover wider rubber, and at the very rear a much larger wing further suggests the need to keep things planted to the road. Check out the comparison images in the gallery for a better look at the tweaks. What will power the next ZL1 is still entirely a mystery, although sticking with a supercharged 6.2-liter V8 could be a possibility, especially if you take the big extractor in the hood as a hint. Whereas the current ZL1 makes 580 horsepower and 556 pound-feet of torque, the LT4 in the latest Cadillac CTS-V pumps out 640 hp and 630 lb-ft. Combined with the Camaro's other improvements, we're thinking that this new ZL1 will be quite a hot ticket, and based on these spy shots, we can't wait to find out.

Fewer than 1 in 3 Chevy dealers earn right to initially sell C7 Corvette

Looking to make the launch of the 2014 Corvette Stingray as efficient as possible, Chevrolet will be limiting the numbers of its dealers that can sell the all-new coupe and convertible. According to Automotive News, sales of the C7 Corvette will initially be limited to less than a third of Chevy's total dealership network when the 'Vette goes on sale this summer.
Only 900 dealers out of more than 3,000 locations nationwide will be allowed to sell the new Corvette at first, and the reason for this is so that there are no shortages at dealers that can actually get the cars sold. The article says that the 900 dealerships chosen represented 80 percent of total Corvette sales in 2012.
Some of the requirements dealers had to make to get initial allocation of Stingray sales include having sold at least four Corvettes in 2012 and having a Corvette Stingray specialist who will be required to have gone through a training session costing more than $2,000 per attendee. Once demand for the 2014 Corvette Stingray begins to subside - approximately six to nine months after it goes on sale - then allocation could open up to more dealers, but the report indicates this could happen following the 2014 model year.