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How Chevy used popular Instagram user to promote 2016 Volt

A picture is worth a thousand words. When it comes to Chevrolet and its Volt extended-range plug-in, the automaker is hoping pictures can be turned into a few more buyers. The company extended a little love to one popular social-media practitioner to see if the trick works. Former biochemical engineer Kevin Lu started his Instagram account a couple of years ago during a road trip, and the quality of his shots has attracted about 181,000 followers. With that popularity in mind, Chevy brought Lu up to Detroit to check out the unveiling of the next-generation Volt at the Detroit Auto Show last month. Lu also got to see the Detroit-Hamtramck Assembly factory where the Volt is built, Automotive News reports. As for the next-gen Volt, Chevy says a more efficient powertrain and lighter battery help give the car an all-electric range of up to 50 miles and a total driving distance of more than 400 miles. Chevy also touts the model's streamlined grille and (tight) seating for three in the rear. General Motors hopes a combination of those improvements and exposure from sources such as Lu and his Instagram account (and some sleepy ads, apparently) revitalize sales of the model. Last year, Volt sales fell 19 percent to 18,805 units. Related Videos: News Source: Automotive News-sub.req. via GM AuthorityImage Credit: Kevin Lu/Instagram Green Detroit Auto Show Chevrolet Detroit extended-range plug-in instagram

1983 Motorweek showdown pits Porsche 928S vs. Chevy Camaro Z28

Last month, Motor Trend threw the Camaro Z/28 and Porsche 911 GT3 into the bear pit and let them fight it out. Way back in 1983, MotorWeek had the same idea, comparing the Camaro Z/28 to the Porsche 928S. At the time, the Camaro was America's best selling sports coupe, the 928S was Porsche's top-of-the-line model that also had the highest top speed of any car sold here. And the price differential was even more stark then: $13,600 for the Camaro, $45,000 for the Porsche. That put the Z/28's cast-iron, 5.0-liter V8 with 190 horsepower and 240 pound-feet of torque against the all-aluminum 4.7-liter V8 with 234 hp and 263 lb-ft in the 928S. Even with that and the Camaro being 14 inches longer than the Porsche, the American was a surprising 40 pounds lighter than the German. The show took them to Summit Point Raceway in West Virginia to see how close a relative performance bargain could hang with a the German GT. Both had five-speed manual transmissions, but the high-speed corners and tight sections of Summit Point would test other handling variables, including the "bone-rattling" Camaro's solid rear axle and disc and drum brake setup vis-a-vis the four-wheel disc brakes and independent suspension on the "firm-but-smooth" Porsche. Paradoxically, the larger disparity 22 years ago resulted in a closer result. Check out the video to see how the Summit was won. News Source: MotorWeek via YouTube Chevrolet Porsche Coupe Luxury Performance Classics Videos chevy camaro z28 porsche 928 retro review

AWD turbodiesel Equinox, Terrain dropped for 2020

Citing low demand, General Motors is dropping the AWD diesel options off the Chevrolet Equinox and GMC Terrain roster. Chevrolet spokesman Kevin Kelly confirmed to CarsDirect that for 2020, the diesel versions of these SUVs will only be offered with front-wheel-drive. CarsDirect notes that with the AWD diesel Equinox and Terrain gone, the only AWD diesel option in this class is the Mazda CX-5 Skyactiv diesel, which is significantly more expensive: As the AWD diesel CX-5 is only available in a fully loaded Signature specification, the $42,045 price tag is almost $10k heftier than the cheapest comparable Equinox, the AWD 1.6-liter diesel LT which starts from $32,495. The 2019 GMC Terrain AWD SLE costs $34,795 in comparison, which works out to being around $7,200 cheaper than the Mazda. The higher trim levels for the Equinox and Terrain are Premier and SLT, respectively. Some reasoning behind the AWD diesel GM SUV's low uptake is their own price difference to base FWD gasoline models: you can get a 1.5-liter Equinox for less than §25,000 listed. While the 2.2-liter Mazda has plenty more power at 168 hp and 290 lb-ft, compared to 137hp and 240 lb-ft in the 1.6-liter GM SUVs, the Equinox and Terrain are notably more frugal – they are rated 32mpg combined, while the Mazda can manage 28 mpg. With better fuel economy and a significantly lower list price, the General Motors twins are at least more wallet-friendly when it comes to numbers, and as the vehicles will cease to be built in that configuration there's likely to be some cash on the hood on ones in stock. News Source: CarsDirectImage Credit: Chevrolet Chevrolet GM GMC confirmed gmc terrain chevrolet equinox