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Chevrolet Malibu gets across-the-board price cuts, hopes to dig out of slump

To say that things aren't going well for the newly redesigned 2013 Chevrolet Malibu is a pretty sizable understatement. Reports have been swirling about the Malibu getting an emergency design refresh, less than a year after its introduction, as well as having its production at the Fairfax Assembly Plant halted twice already this year for excessive inventory. Now, Motor Trend is reporting that the midsize sedan will be receiving price drops across the board ranging from $300 on a number of models up to $770 on the 1LT trim; offsetting some of MSRP drop, though, the destination charge has increased from $760 to $810.
Without destination, the entry-level Malibu LS now starts at $21,995, which is still about $300 more than a Honda Accord and about $300 less than the segment's top-selling Toyota Camry. This new pricing also drops the price of the Eco, 2LT and 3LT trims by $300. The LTZ trim has dropped by $415, meaning that the Malibu's top dog now starts at just under $30,000, excluding destination.
Here are the new starting prices for all eight of the Malibu trim levels compared to the previous prices for the 2013 model year (including destination):

Detroit Three's lucrative pickup war intensifies as Ram makes big gains

DETROIT — The battle for profits from sales of large pickup trucks is intensifying among the Detroit Three automakers as sales of small cars in the United States shrivel. For decades Ford has had the single best-selling truck brand in its F-Series trucks. General Motors' Chevrolet brand was a solid No. 2, and Fiat Chrysler Automobiles' Ram was a distant third. Now, that hierarchy may be in flux. Sales figures for December and the fourth quarter released on Thursday show Ram tied with GM's Chevy for the No. 2 spot, as sales of the redesigned Ram pickup surged, fueled in part by demand for an optional 12-inch (30.48 cm) dashboard screen. Chevy not long ago held second place to Ford by a wide margin. GM executives said on Thursday they are bullish on their new GMC and Chevy trucks for 2019.Related: How the Detroit Three's pickups compare on paper 2019 Ram 1500 Laramie review 2019 Chevy Silverado 2.7L four-cylinder review 2019 Ford F-150 2.7L EcoBoost review "There's no doubt this segment (pickup trucks) is one of the epicenters of the auto wars," said Sandor Piszar, director of marketing for Chevrolet at GM. "It's been that way forever, and we wouldn't have it any other way." On Wall Street, investors give electric car leader Tesla a higher valuation than any of the Detroit automakers. But in the nation's heartland, big pickups remain far more popular and profitable than any electric car — and most other consumer vehicles of any kind. Large pickups generate at least $17,000 a vehicle in pretax profit for GM, the company has indicated in disclosures to investors. By contrast, many Detroit Three sedans are so unprofitable, their manufacturers have decided not to build them anymore. 'Hotly contested' Sustaining sales and pricing in the large-pickup segment will be critical in a year when most forecasters expect overall U.S. car and light truck sales to fall. Ford's U.S. sales chief, Mark LaNeve, on Thursday called the F Series "the backbone of our franchise" during a conference call, and added the "segment will continue to be strong, but hotly contested" in 2019. Automakers are banking on pickup truck sales to stay strong even if U.S. interest rates continue to rise. Rising interest rates translate into higher monthly car payments and are expected to deter some buyers in 2019. GM has said 27 percent of Chevrolet and GMC trucks — which can haul trailers by day and substitute for a luxury sedan by night — sell for more than $55,000.

Seeing the Detroit Auto Show via drone

Seeing the Chevrolet display at the Detroit Auto Show is worth doing this year, and not just because of the new Corvette Z06, Volt and Bolt concept. In order to attract the new kids, The Bowtie has gone what the old kids used to call "buck wild" with their show stand at Cobo Hall. A Corvette Z06, Trax, and Colorado are parked along a central aisle, called Mainstreet, at the end of which is a 20-foot-tall, 73-foot long transparent screen lording over the new Volt. Elsewhere are five more 20-foot-tall screens broadcasting nine stories today's Chevrolet wants to tell about its vehicles, from performance to belief in the power of play to its 4G LTE-equipped OnStar telematics service. Then there are the social media and virtual reality safety installations, the community presentations and more. Chevrolet flew a drone through the stand to show off what it's doing, which is has replaced eye-level video as the next best thing to being there. You can check it out in the video above.