1999 Chevrolet Blazer Ls Sport Utility 4-door 4.3l on 2040-cars

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General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

Corvette Stingray Shooting Brake under consideration by Callaway [w/poll]

Callaway has released a few renderings of a design study for a shooting brake version of the C7 Chevrolet Corvette Stingray. The company says it wants to create a long-roof version of America's sports car to offer buyers more interior room and a vehicle with "unique style." The company says it will use structural carbon fiber for the new body bits, which suggests the conversion shouldn't add too much more weight to the Corvette. Along with a few mechanical tweaks, the Callaway Corvette Stingray AeroWagon could breeze past the 200 miles per hour barrier.
Provided that they get enough interest, Callaway estimates they will be able to effect the changes on the Chevrolet for around $15,000, and says the conversion work should be available through its network of dealers. You can check out the brief press release below for more information, or head over to the Callaway site to plunk down a deposit - but before you do, we want to know... do you find this C7 wagon interesting? Vote in our poll below, then feel free to leave a few lines in Comments.
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The 2014 Chevrolet SS sedan is for drivers who value performance above all else

The car you see above is the 2014 Chevrolet SS, and it's important both because it is the first rear-wheel-drive performance sedan from Chevy in 17 years, and because it will be the nameplate the brand uses on NASCAR tracks all across the country starting this year.
Though it wears a name as American as baseball and apple pie, the machine was actually designed and built in Australia, sharing most of its parts with the brand-new VF-model Holden Commodore. That said, the basic chassis bits are shared with other Chevrolet models like the Camaro and Caprice Police Patrol Vehicle.
While Chevrolet is happy to sell a Malibu or Impala to anyone looking for a mainstream family sedan, but the SS is reserved for buyers interested first and foremost in performance. Most sedans sold these days are front-wheel drive, which is great for everyday driving and when the weather goes bad, but the SS is instead a rear-wheel-drive vehicle aimed at enthusiasts who love to drive and who prefer speed and performance above all else.