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GM is quietly slashing prices on base models

While General Motors' fourth quarter financial figures haven't yet been released, the automaker seems to be weathering a potentially rocky time well, even beating third-quarter projections last year. To keep the climb going, the company is launching new base trims for several popular models that make them cheaper than ever but with tight dealer margins. The new entry-level trims are the Chevrolet Cruze L, Equinox L, GMC Terrain SL and Buick LaCrosse 1SV. Buyers lose some content by picking them, but the prices are slashed. According to Cars Direct, the biggest savings are on the LaCrosse, where customers pay $31,065, plus $925 destination, $2,570 less than the previous base 1SB trim but must accept things like 17-inch wheels and no cargo net in the back. If you're wondering how Buick can remove only a little equipment but cut the price so much, it's because the company also slashed dealer margins. According to Cars Direct, the difference between the invoice and MSRP for the LaCrosse 1SV is only around $150, compared to around $1,350 before. The disparity is even greater for the Cruze with an $81 difference in the prices, compared to about $600 for the LS version. Showrooms are expected to keep very low stocks of these trims, though. "Dealers use such vehicles to get people in the door, but they do not generally want to do high volumes of these strippers. The margins are next to nothing; they don't make much money off these cars," said Ed Kim, Vice President of Industry Analysis for AutoPacific to Autoblog. Dealers are also expected to advertise that these new base trims undercut major competitors. For example, the Cruze L rings up for about $2,320 less than a Honda Civic LX, according to Cars Direct. One potential drawback for buyers is that these models might not be eligible for incentives. While the attractive prices might get customers into dealers, folks may not actually end up driving home with these entry-level models. Kim indicated base trims also make up a small portion of the sales mix. "Consumers aren't asking for stripped out vehicles, even at the low end of the marketplace," he said. Featured Gallery 2015 Chevrolet Cruze View 9 Photos News Source: Cars DirectImage Credit: Chevrolet Buick Chevrolet GM GMC Car Buying Car Dealers Crossover Sedan gmc terrain cheap cars

Valet mode captures joyride in red Corvette

A man in California is among the first to catch a valet behaving badly in his 2015 Corvette using a controversial built-in recording feature. Dan Cowles told KTLA 5 when he bought his dream car, a 2015 Chevrolet Corvette Stingray, he opted for the Performance Data Recorder. The Corvette PDR uses a high-definition camera mounted in the windshield header, a microphone in the cabin and a GPS receiver that record and track the sports car's movements and sounds. They work together to produce a video with telemetry overlay, so you can see acceleration rates, lap times and g-forces. The system can be customized to show extensive performance data, or simply video of your drive like a traditional dash cam. It also comes with Valet Mode, which locks the glove box, disables entertainment and records video. The audio recording feature ran afoul of several state's recording consent laws, but this video has no audio, indicating the fix may have been as easy as turning off the microphone. Cowles dropped off his hot red 'Vette with the valets at the Segerstrom Center for the Performing Arts in Costa Mesa, CA. When he got his car back he checked the PDR and discovered footage of the valet taking a short, but intense, joyride in the garage. In the video, the valet finds a straightaway in a tiered parking garage and pushes the car to 50 miles per hour in five seconds before quickly stopping. He then parks the car without incident. The valet then gets out of the car and takes one more admiring look at the front. The valet company has yet to commented on the video, according to Fox News, but valets everywhere should be on notice; that little red Corvette you have your eye on may have its eyes on you. Related Gallery Ward's 10 Best Engines of 2015 View 10 Photos Chevrolet Driving Classics valet parking

Chevrolet Captiva looks mildly refreshed and ready for family duty

We showed you Chevrolet's major debut yesterday, the 2014 Corvette Stingray Convertible, but General Motors is making a big push for Bowtie consideration in Europe, so it's also introducing the updated Captiva crossover here at the Geneva Motor Show.
While still based on the same platform as North America's fleet-only Captiva Sport (which is effectively a rebadged Saturn Vue), the Captiva is available in both five- and seven-seat iterations, and it looks far more modern. That's particularly the case with this updated model, which features revamped front- and rear ends that include restyled bumpers, grilles and LED taillamps, among other changes.
As before, the midsize Theta-platform CUV will be available in both front- and all-wheel drive, and is expected to carry a range of four- and six-cylinder gasoline and diesel engines. Important US programming note: Chevrolet sources tell us that America's Captiva Sport will not receive these updates.